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HOW DO YOU MAKE YOUR WEBSITE MORE

AWESOME?

Dwainia Grey

Awesome Biz Online

www.awesomebizonline.com

WEBSITE RESCUEFor Canadian Small Business Women

DO YOU HAVE A WEBSITE?DO YOU HAVE A BLOG?

DO YOU HAVE A WEBSITE OBJECTIVE?HOW DO YOU KNOW IF YOUR

WEBSITE IS WORKING?

DO YOU MAINTAIN OR UPDATE YOUR WEBSITE?Is your website still there?

ARE YOU SATISFIED WITH YOUR WEBSITE?

Are you committing #WebDOA?

WEBSITE NO NO’s

Flash

Clashing Colors

No Contact Info

Really Long Pages

Auto Audio / Video

Too Slow

Unreadable Fonts

Spelling and Grammar

WHAT IS YOUR OBJECTIVE?

• Branding• Launch a new product• Expose an existing product• Provide information

NICE OBJECTIVES

REAL OBJECTIVES• Attract Visitors• Capture Leads• Turn Leads Into Sales

Website Must Haves

• Home Page• About Us Page• Contact Us Page• Service/Product Page• Blog

`WEBSITE RESCUE

Custom Web Design

Reliable Web Hosting Contact Form

Contact Info

Contact InfoCall to Action

Rates / Price (Optional)

Benefits

Description

Easy Navigation

Google Analytics or Other Analytics

Social Media Integration

Search Engine Optimization

Call to Action on Every Page

Map

Contact Info

Company Overview

Answer Who Are You? In Seconds

A Brief Introduction

Home

About Us

Services/ProductsBlog

Contact UsGetting Started

Answer Frequently Asked Questions

Testimonials

Social Media Links

Email Opt-in

Announcements and Promotions

Domain (yourauthorname.com)

Cross Browser / Platform Compatibility

Unique Content

Content Management System

Sidebar Options

Product Summary Page

Blog Posts

Individual Product Pages

Social Media Links

Auto Video

Auto Audio

Really Long Pages

Flash

Clutter

Splash Page

Clashing Colours

Font Too SmallAre You Committing #WebDOA

No Contact Info

LET’S RESCUE YOUR WEBSITEHow do you make your website awesome!

DESIGN

• Navigation• Page Titles• Privacy Policy• Consistent Look and Feel• Color Contrast

VALIDATION

• HTML Validation• CSS• Javascript• Speed• Browser Compatibility

BROWSER AND DEVICE COMPATIBILITY

• 20% of consumers visits sites via mobile

• 11% make purchases using mobile

• 25% of all search comes from mobile devices

USER EXPERIENCE

• Links• Dead Links• Font Size• Contact Information• Images

CONTENT

• Easy to Scan• Testimonials• Benefits• Call to Action• Blog

SOCIAL MEDIA

• Add your social media profiles to your website

• Add social media sharing buttons to your website

SEARCH ENGINE OPTIMIZATION

• Onsite Optimization• Sitemap• Robots.txt• External Links• Backlinks

HOW DO PEOPLE KNOW YOU’RE ONLINE?

• All your printed and marketing materials should have your link

• Add a Link (and Social Media Links) to your email signature

TAKE ACTION NOW!Rescue your website

QUESTIONS?