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INTRODUCTION TO WEGO PRESENTED BY / IAN MACARIOLA 1

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Page 1: Wego media kit

INTRODUCTIONTO WEGO

PRESENTED BY / IAN MACARIOLA

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IN A NUTSHELL

Wego helps users SEARCH for their travel needs, so they can just

CHOOSE what they want, and BOOK with

over 150+ Travel Partners.

At Wego our goals are simpleProvide“ready to buy”leads to travel partnersReach a targeted audience with disposable incomeDeliver rich and convenient search experience for travelers

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INTRODUCTION

Founded in 2005by former executives from IHG, Yahoo!, Priceline and ZUJI

Over 150 travel providers have signed commercial agreements with us.

‧ Leading airlines and low-cost-carriers, such as Virgin Australia, Emirates, Qatar, Air New Zealand, Singapore Airlines, Lufthansa, Qantas….

‧ Leading hotel chains such as IHG, Starwood, Marriott, Accor, Carlson and Pan Pacific….

‧ Leading OTA’s and aggregators such as Expedia, ZUJI, HotelClub and Priceline….

Over 20 distribution agreements including major portals.

‧ Yahoo!, MSN, eBay, YourSingapore, NineMSN Travel, Detik Travel, ViaSingapore, etc

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DISTRIBUTION CHANNELS

“Powered by Wego.com”

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OVERVIEWPAGE VIEWSUNIQUE VISITORSTIME ON SITEPAGES PER VISIT

5.9 MILLION/MONTH2.5 MILLION9 MINUTES3 PAGES

as of April 2012

Country Unique Visitors

Indonesia 590,000Singapore 280,000Australia 250,000Philippines 210,000Malaysia 180,000India 150,000

United States 110,000United Kingdom 70,000Thailand 70,000China 60,000

WEGO TRAFFIC

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GLOBAL COVERAGE

39 local sites 20 languages

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Targeted: Travel-focused consumers

Measurable: Track from search to hand-off

Reach: Ongoing exposure in APAC

Media Rich: Interactive and engaging

Low Cost: 1/10th cost of traditional media

THE RIGHT PARTNER FOR YOU!

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B2B PROPOSITION

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SearchSelect Origin

and Destination

CompareCompare Multiple Prices and Providers for Each Flight

ClickSelect the Best

Hand-OffDeep Linked Into Provider Site for Booking

We donot sell travelWe deliver Qualified, Incremental leads

to travel partners who sell travel

QUALIFIED, INCREMENTAL LEADS

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B2C PROPOSITION

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FANTASTIC BREADTH & DEPTH OF CONTENT

Over 150+ travel partners (and counting)...

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Localized Sites, Local ContentRates in local currency, local languages, local trends and preferences

Hotels Popular SearchUsers from different countries have preferences

FAST, SIMPLE, POWERFUL

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True Comparison SearchMany direct providers + OTAsGreater choice vs. OTA partner

Next-Gen Hotel ReviewsBreadth + Relevance + SimplicityMetasearch + Semantic Analysis

AJAX Sorting & Filtering ToolsUser chooses what is importantEasy-to-Use, Intuitive Tools

FAST, SIMPLE, POWERFUL

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MEDIA OPPORTUNITIES

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HOMEPAGE PREMIUM

Homepage Premium(728x90)

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HOTELS SEARCH RESULTS

Skyscraper(160x600)

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Medium Rectangle(300x250)

HOTEL DETAILS

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FLIGHTS SEARCH RESULTS

Leaderboard(728x90)

Sponsored Textlink

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FARE FINDER

Medium Rectangle(300x250)

Leaderboard(728x90)

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PACKAGES

Medium Rectangle(300x250)

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PREMIUM CATFISH

Samples

Catfish(990x90)

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SPONSORED DEALS

aka, Featured Deals

Syndicated across Distribution Channels

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BANNER - WEEKLY NEWSLETTER

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DEDICATED MAILERS

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ONLINE CONTESTS

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Dedicated travel microsite‧ In partnership with Wego.com ‧ Branded microsite for the sponsor‧ Exclusive travel contents

PARTNERSHIPS

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Media Mechanism Message Creative Pricing

Featured Deals Direct Response Promotional Text + Image Fixed

Dedicated Newsletter Direct Response Brand/

Promo HTML Fixed

Premium Listings Direct Response Promotional Text Subscription

Display (728x90, 300x250,160x600)

Branding / Direct Response

Brand/Promo Image or Flash CPM

Flight Spotlight & Catfish

Branding / Direct Response

Brand/Promo Image + Text Tenancy

Sponsorship Branding / Direct Response

Brand/Promo Custom Tenancy

ADVERTISING OVERVIEW

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WHY WEGO?

Better and Faster Wego

35 Local Sites, 20 Languages

Growing Users and Traffic

Reach of Distribution Channels

New Product Features

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THANK YOU

EMAIL: [email protected]: +65 8518 9944

PRESENTED BY / IAN MACARIOLAMEDIA SALES MANAGER

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