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Identifying the components of a successful blog post and ensuring it is sound for SEO
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Writing A Great Blog Post
Lee JorgensonCompendium
Post Title
• Include keywords• Make sure its indicative of the post content• Make it catchy
7 Great Post Title Tips
7 Post Title Tips that Will Win You More Fame than Peyton Manning
How To: Write a Great Post TitleHow To: Write a Great Post Title
7 Great Post Title Tips
Post Body – Be Pithy
• 2–3 paragraphs
• Use bullet points
Post Body – Use Keywords
Post Body – Use Pictures/Video
• Include image description (alt tags)
Post Body – Include Links
• Use keyword-rich anchor text
• Link to topically relevant pages on your site and other sites
