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Social Media Safari: It's a Jungle Out There! Program Description: Join MPI Chicago on a fast-paced social media knowledge safari 1 hour prior to the networking event. With Barbara Rozgonyi as our tour guide, we’ll stop at top destinations and then detour to visit some lesser known, but highly effective, social media watering holes for meeting planners. Bring your questions to ask, or your best social media stories to share, in our community conversation all along the way. You’ll depart equipped with a knowledge passport that gives you broader access into the social media world. Thanks to #ChicagoMPI for the opportunity to present this fun program! In one short hour, the audience shared knowledge and came up with marketing plans for MPI's next event. It was my pleasure to moderate the event. Does this sound like a fun program for your group? Contact Barbara Rozgonyi at 630.207.7530 to talk about how to bring a social media safari to your next event!
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Barbara Rozgonyi 2013 wiredPRworks.com
Barbara Rozgonyi, Social Media Safari Guide
@ChicagoMPI @wiredPRworks
Barbara Rozgonyi :: wiredPRworks.com
About Your Speaker
A digital pioneer forging new frontiers for over two decades, Barbara Rozgonyi leads CoryWest Media, a strategic marketing consultant that creates business for business and motivates accelerated action in organizations of all shapes and sizes. A passionate educator and digital communications evangelist, Barbara designs email and social media marketing, and PR programs for colleges, associations, corporations, non-profits and online communities.
As publisher of http://wiredPRworks.com, one of Cision’s 2013 top PR Blogs, Barbara’s work is often a catalyst for creative thinkers and leaders. The founder of Social Media Club Chicago, Barbara is a recognized innovator in the social media marketing industry and is a top 12 PR twitter expert [@wiredPRworks] to follow according to prweb.com. Barbara serves on MPI Chicago’s MarComm committee.
Barbara Rozgonyi 2013 wiredPRworks.com
Barbara Rozgonyi 2013 wiredPRworks.com
Social Media Safari Itinerary
10:00 Adventure: Social Media Safari
10:00 Chat: Get to Know Your Group
10:00 Share: Top Social Media Safari Stories
10:00 Chat: How to Social-ize 9/18 MPI event
15:00 Share: Best Ideas
05:00 Q & A
Learn. Share. Grow.
Barbara Rozgonyi 2013 wiredPRworks.com
Barbara Rozgonyi 2013 wiredPRworks.com
Social Media Safari Stops
Facebook Flamingos
Google+ Gorillas
LinkedIn Lions
Twitter Tattlers
YouTube Yabbies
Pinterest Parrots
Barbara Rozgonyi 2013 wiredPRworks.com
Sou
rce:
pew
inte
rnet.o
rg
Barbara Rozgonyi 2013 wiredPRworks.com
Fastest Growing
GROUPS
Twitter 55-64
up 79% since 2012
Facebook 45-54
up 46% since 2012
Google+ 45-54
up 56% since 2012
MOBILE
Internet Access via mobile increased by 60.3% to 818.4M since 2011
Source: GlobalWebIndex.com
Barbara Rozgonyi 2013 wiredPRworks.com
Facebook Flamingos >1B
Barbara Rozgonyi 2013 wiredPRworks.com
Facebook Tip: Advertise
Ads
Posts
Barbara Rozgonyi 2013 wiredPRworks.com
Google+ Gorillas 359M
Barbara Rozgonyi 2013 wiredPRworks.com
Google+ Tip: Circle Up
Personal
Communities
Hangouts
Barbara Rozgonyi 2013 wiredPRworks.com
Twitter Tattlers 288M
Barbara Rozgonyi 2013 wiredPRworks.com
Twitter Tip: Visualize
Grab it
Photos
Vines
Barbara Rozgonyi 2013 wiredPRworks.com
LinkedIn Lions 225M
Barbara Rozgonyi 2013 wiredPRworks.com
LinkedIn Tip: Mobilize
App
Contacts
CardMunch
Barbara Rozgonyi 2013 wiredPRworks.com
YouTube Yabbies 6B hrs/mo
Barbara Rozgonyi 2013 wiredPRworks.com
YouTube Tip: Webisodes
Consistent
Short
Interesting
Production via iPhone or iPad with iMovie app
Barbara Rozgonyi 2013 wiredPRworks.com
Pinterest Parrots 70M
Barbara Rozgonyi 2013 wiredPRworks.com
70 percent of brand engagement on Pinterest is generated by users, not brands. (Digitas)
81 percent of U.S. online consumers trust information and advice from Pinterest. (BlogHer)
Barbara Rozgonyi 2013 wiredPRworks.com
Pinterest Tip: Get Pinned
Add a Pin-it button
Barbara Rozgonyi 2013 wiredPRworks.com
Other Stops
International
Teens: SnapChat
Specialty: Houzz
Forums
Barbara Rozgonyi 2013 wiredPRworks.com
Instagram Iguanas 130M
Barbara Rozgonyi 2013 wiredPRworks.com
Instagram Tip: Multiply
Foursquare
Tumblr
Flickr
Eventstagr.am
Barbara Rozgonyi 2013 wiredPRworks.com
Social Media Safari Stops
Facebook Advertise
Google+ Circle Up
LinkedIn Mobilize
Twitter Visualize
YouTube Webisodes
Pinterest Get Pinned
Instagram Multiply
Barbara Rozgonyi 2013 wiredPRworks.com
Discuss
How do you use social media to grow your career and build your
business?
1. Name
2. Business
3. Story
Share cards now
Barbara Rozgonyi 2013 wiredPRworks.com
Share Stories
Who has THE best answer . . .
How do you use social media to grow your career and build
your business?
Barbara Rozgonyi 2013 wiredPRworks.com
Discuss Ways to Social-ize
How would you social-ize MPI CAC’s September 18 event?
1. Sketch out a campaign with theme, elements and social
platforms.
2. Come up with ONE fab idea.
3. Plan something wild and crazy.
Barbara Rozgonyi 2013 wiredPRworks.com
Event Details
September 18
Omni Hotel
Leveraging Your Strengths to Grow You Career and Build Your Business / Strengths Based Methodoly
Speaker: Brent O’Bannon
Barbara Rozgonyi 2013 wiredPRworks.com
All-in-One Promotion
Barbara Rozgonyi 2013 wiredPRworks.com
Share Best Of
Social Media Safari Plans
for the September 18 MPI CAC Event
Barbara Rozgonyi 2013 wiredPRworks.com
Thank You! Let’s Connect!
About.me/Barbara.Rozgonyi
wiredPRworks.com
Numbers Sources http://budurl.com/2013smstatshttp://budurl.com/2013pintereststats and http://budurl.com/2013instagramstats
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