Unleashing the power of Marketing to help Your Business Grow

INTRODUCTION

• Our Mission – Nurturing Conventional Eminence.

• Our Contemplation – Every Conception Starts with an Inspiration.

• Our Foundation – Customer’s Perception is our Reality.

• Our Progression – Bridging India’s Travel Market (Corporate & Leisure) to U.S.A.

OUR CHARACTERISTICS

Impeccable Indian Market Knowledge

Proficient Market Segmentation Intelligence

Value-driven Support; Local Presence

Comprehensive Customization Effectiveness

Strategic Business Management System

Extensive Technical, Research and Interpersonal Skills

Call Center Capabilities; Resourceful In-Market Rep

Personally-led Public Relations Team

TREND-SETTING MARKETING TOOLS

Creative Marketing Strategies

Telemarketing Expertise

Penetrating Out-Door Advertising Ideas

Social Networking and Media Optimization

Personal and Promotional Channels

Talented PR Specialists

Retail Alliances and Exposition

Influential Government Contacts

Print, Online and TV Advertising

Consumer and Trade Promotions

PRIMARY OBJECTIVES

Connecting your Business/Destination to the rapidly growing India Outbound Travel Market.

Promote your Business/Destination Dynamic and Diverse Business and Leisure Activities.

Develop Strategic Alliances between your Business/Destination and Corporate India.

Focus on developing and growing MICE combo business for your Business/Destination from top industries in India.

WHY INDIA?

The second most populous country in the world.

The 4th largest economic system in the world in terms of the purchasing power parity.

An annual growth rate of 8.5% is virtually guaranteed for India, making it one of fastest-growing large economies.

Some of the world’s largest industries like the Indian Film Industry, Indian Telecommunications Industry, Indian Pharmaceutical Companies have bountiful outbound travelers.

INDUSTRY IN INDIA IS BOOMING…

100 of the Fortune 500 have R & D facilities in India. Has the second largest group of software developers

after the U.S. Lists 6,600 companies on the Bombay Stock Exchange;

only the NYSE has more. Sends more students to U.S. colleges than any other country

in the world. Is home to the world's second largest pharmaceutical industry after

China. Plus, India is:

o The world's second largest small car market o One of only three countries that makes its own

supercomputers o One of six countries that launches its own satellites

INDIAN MARKET FACTS

India’s increasingly affluent middle class already numbers 300 million and is growing rapidly.

The 2010 India Outbound MICE market was estimated at approximately $65 million with a 25% growth rate.

At the same time, its per capita income is increasing by around 5% a year, and its per capita expenditure is rising twice as fast.

The numbers for the MICE market are projected to increase further, with the impetus coming from all major industries, including IT, pharmaceuticals, insurance, telecom, film and finance.

INDIAN OUTBOUND TRAVEL*

One of the fastest-growing outbound travel markets in the world.

International tourism departures from India have grown from 3.7 million in 1997 to 9.8 million in 2007

International tourism expenditures have increased from US$ 1.3 billion in 1997 to US$ 8.2 billion in 2008.

With more than 1.1 billion inhabitants and GDP increasing

by more than 8% every year, the country offers enormous potential for future growth in outbound travel.

*Source: Indian Outbound Travel Market, European Travel Commission, 2009

INDIAN TOURISM TO THE U.S.*

Visitation from India to the U.S.:o Increased 18% between 2009 and 2010o Increased 137% between 2000 and 2010

India ranked 9th in International visitor spending in 2010o Spent $12.4 billion on overseas trip in 2010o 2011 outbound expenditure growth is estimated to be $14 billion

Spending from India increased o 12% between 2009 and 2010 to $4.0 billiono 211% between 2002 and 2009

U.S. travel and tourism exports account for 38% of all U.S. services exports to India.

Long-haul destinations like the US are picking up with outbound travel purchasers.

* Source: OTTI, International Visitation to the United States, 2010

WHY PARTNER WITH JUST INDIAJust India

• Originating from India• Leaders in Tourism Industry• Expert in Indian Market• Segmentation Knowledge• Local Presence• Fiscally Transparent• Direct Results

Any Other Provider

• Non-Indian Origin• Least Tourism Knowledge• Non-researched Market &

Segmentation Knowledge• Outsourcing– Expensive• Dependent on others for

Results

Market Evaluation & Segmentation

Implementing Strategies

Categorize AssignmentsFinancial Planning and

Budget Management

Marketing & Promotion Strategy

Working with Strategic Partners

Developing Business Ratio

Customer Satisfaction

Plan of Action

Sample MarketingFlyers distributed in

Tradeshows or as inserts in print media.

Sample Marketing

• Your article in our company magazine circulated amongst travel agents of India.

• Interpreting and Educating your business at Leading Travel Marts of India.

Sample Marketing Blast Email Marketing

89%

7% 3%Email Statistics

Opened

Not Opened

Bounced

S A M P L E

Sample Marketing• Your Company’s tagline along with a link on http://www.justindia.us –

direct impact to increase traffic.

CLICKHERE

• Market Trends• Sourcing and

Fulfillment

• Technology and Market Needs

• Projected Cash-flow

• Industry Participants

• Market Segmentation

• Industry Analysis

• Gratifying Services

Value Proposition

Competitive Edges

Promotion Strategy

Market Growth

Hypothesis Illustration

Intended Development• Just India’s Contribution to

your business / destination rising economy.

• Your Business/ Destination’s growing business in Tourism.

Headline Grabbers

• Your business / destination - Serving the Top Industries of India.

• Aspects of your business / destination – Popular Incentive Destination.

Becoming Market Leaders

Direct Effect on Your Business

Current Proposed0

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IncentiveLeisure

Together WE can mix Business with Pleasure

Just India weaves a Future of making Your business / destination a Prime Destination for

India Outbound Travel Market.

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