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adtech-london documents
Marketing
Caroline Welsh, Vodafone & Wayne Brown, Grey Response: Creativity in a programmatic world – How can it drive engagement and performance?@ ad:tech 2016
Marketing
Charlie Johnson, Digital Element: Protecting your users privacy and delivering hyperlocal targeting, the next generation of Geo-Location @ ad:tech 2016
Marketing
Richard Kelly, Adimo: Transactional Marketing - How to put FMCG brands in baskets @ ad:tech 2016
Marketing
Ed Relf, Laundrapp: Fail to prevail - Embracing failure and scaling disruptive business models @ ad:tech 2016
Data & Analytics
Matt Nash, The Exchange Lab: Mo Technology, Mo Problems @ iMedia Data-Fuelled Marketing Summit, Feb 2016
Data & Analytics
Phil Sutcliffe and Sunando Das, TNS UK: Programmatic planning before you buy: the key to better attribution and ROI @ iMedia Data-Fuelled Marketing Summit, Feb 2016
Data & Analytics
Joe Reid, Krux: People Data Activation, from paradox to paradigm @ iMedia Data-Fuelled Marketing Summit, Feb 2016
Data & Analytics
Jean-Paul Edwards, omd: AI, Marketing and Creativity, applications and implications @ iMedia Data-Fuelled Marketing Summit, Feb 2016
Marketing
Ed Willis, Collect+, John Broughton, Confused.com, Jeannine Klein, Totallymoney.com, Matt Green, WFA: Programmatic tech and operating model - What works, what doesn't and which one
Marketing
ToM Malleschitz, Three: What do you learn when you embrace ad blocking on your own network? @ ad:tech 2016
Marketing
Ivan Guzenko, SmartyAds: Programmable first - Reasons to go programmable @ ad:tech 2016
Data & Analytics
David Fletcher, MEC, and Chris Bull, HomeServe: Putting data at the heart of media investment @ iMedia Data-Fuelled Marketing Summit, Feb 2016
Mobile
Mobile first to user first: Alex Hewson, Head of Media, M&C Saatchi
Marketing
The evolution of programmatic: threats, opportunities and the future
Mobile
Connecting content, mobile platforms and commerce
Mobile
Neuroscience and mobile behaviour
Data & Analytics
Phil Sutcliffe and Sunando Das, TNS UK: Programmatic planning before you buy: the key to better attribution and ROI @ iMedia Data-Fuelled Marketing Summit, Feb 2016
Data & Analytics
Joe Reid, Krux: People Data Activation, from paradox to paradigm @ iMedia Data-Fuelled Marketing Summit, Feb 2016
Marketing
Ambarish Mitra, Blippar @ ad:tech - 'AI, Computer Vision And The Future Of The Brand Experience
Marketing
The Next Big Thing start-up pitch: Buzzoole @ ad:tech 2016
Marketing
The Next Big Thing start-up pitch: Sync Spot @ ad:tech 2016
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