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ben-crothers documents
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Sketching in Service Design
Technology
10 Golden Rules for writing for the web
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10 Steps to Thinking Like a Designer
Technology
10 tips to boost your Google ranking
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Personas - redesigning their content, rethinking their form
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Bring Out Your Inner Design Thinker: Crafting Your Own Tools for Change
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Going from good to great with concept testing
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Getting and keeping your teams healthy... the Atlassian way
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Sketching to explore, explain and envision
Government & Nonprofit
Bring Out Your Inner Design Thinker: Crafting Your Own Tools for Change
Education
Guiding the way to living greener - how psychology helped IA for a new government website