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Doing this ppt is pretty interesting as you might never know how resume could be so different.
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A Brand Called Jia
By Jia Liu
www.jiajiablog.cn
jliu14495@suffolk.edu
In a Chinese village
Jia was born and raised up…
At eleven
she went to
a middle school in the city
But for three years
she only made One friend there…
She felt
something within herself should be overcomeand
she did
“
”
went to college
volunteered to help seniors
received annual scholarships
involved with Drama festival activities
won prizes in National English contests
served on the Chinese Department Students’ Association
and …
made a lot of friends
SH
E
Later…
She realized Lotus flower
is not born to be so beautiful
Life favors
courage, confidence, and efforts
Gave up the offer to be an M.A. candidate in Sociolinguistics at Sun Yat-Sen University
Immigrated to Californiawithout knowing what the future would be…
So…
She made a choice upon graduation
An Ocean Away, A World Apart
She was fascinated by the strong business climate on the west coast and soon started as a sales associate in a clothing boutique
She found that was a perfect place for beginners to be familiar with business practices, observe consumer behaviors, and enhance persuasion skills
Upon arriving…
Later, she was promoted to be the assistant manager
She made and carried out promotion plans; participated in merchandise ordering, buying, and stocking; built up and maintained customer databases by using QuickBooks; trained new employees and assisted in managing the sales team
Meanwhile…
She took college classes in Economics, Marketing, Statistics etc. to better understand the world outside of sales
She was delighted to find that her sales background would be helpful in a marketing era where the role of consumers and the importance of interactive communication had been focused on…
As Marketing is being challenged by
Media Clutter
Market Fragmentation
Technology Innovation
Touchpoints Interaction
Then it means
Everybody within a company is, could, and should be a marketer
4P
Product
Price
Place
Promotion
Consumer
Cost
Convenience
Communication
Experience
Exchange
Everyplace
Evangelism
4C 4E
+ + =
Th
e Marketin
g U
niverse
SH
E C
ON
CL
UD
ED
TH
AT
…
A gradual integration process in mind and practice
That is why
she is now an M.A. candidate
in Integrated Marketing Communications at Suffolk University
Her
strong internet information collection and research skills
substantial knowledge about Asia
bilingual language skills
will definitely add an different perspective to your company as an intern
Thanks for Your Precious Time!
The appropriate person fits the appropriate position, and that’s what she firmly beli
eved in.
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