BlueStar Canada Social Media Keynote #vtca13

Socialized.me @SocializedTeam

#VTCA13

How to Profit and Prosper with Social MediaThe New Rules of Engagement in Sales and Marketing

with Shane Gibson

#VTCA2013

Socialized.me @SocializedTeam

#VTCA13

“I think that’s going to break.”

Socialized.me @SocializedTeam

#VTCA13

“The Customer Owns Your Brand”

Socialized.me @SocializedTeam

#VTCA13

Socialized.me @SocializedTeam

#VTCA13

900 million 1Billion

Socialized.me @SocializedTeam

#VTCA13

175 200 Million

Socialized.me @SocializedTeam

#VTCA13

300 million updates/day

Socialized.me @SocializedTeam

#VTCA13

Socialized.me @SocializedTeam

#VTCA13

3Billion Views/Day

Socialized.me @SocializedTeam

#VTCA13

Socialized.me @SocializedTeam

#VTCA13

Socialized.me @SocializedTeam

#VTCA13 Advantages of Getting Social

1. Hyper-local & Targeted2. Improved SEO/SEM3. More Business Intel & Data4. Amplify Your Brand5. Social Selling

Socialized.me @SocializedTeam

#VTCA13

Socialized.me @SocializedTeam

#VTCA13

Inte

l/D

ata

Socialized.me @SocializedTeam

#VTCA13

Socialized.me @SocializedTeam

#VTCA13

How to Win as a Social Business1. Align with Business Goals2. Identify Your Your Nano-markets3. Pick the Right Platforms4. Map out Social Media Policy & Educate5. Map out Your Plan6. Implement Listening and Engagement Strategy7. Create focused content/conversations 8. Scale through community and relationships

Socialized.me @SocializedTeam

#VTCA13

SocializedAcademy.com

Socialized.me @SocializedTeam

#VTCA13

Strategy

• Social Media Planning• Social Media Assessments• On-site and On-line Real-time• Social Coaching Bank• Enterprise Social Boot Camp

Socialized.me @SocializedTeam

#VTCA13

Active Engagement Program

• Monitoring• Reports• Active Engagement• Content• Influencer Out-reach• Campaigns and Launches

Socialized.me @SocializedTeam

#VTCA13

Lets Connect

Socialized.meSocializedAcademy.com@ShaneGibson @AnthonyCaridi

#VTCA13