Digital transformation requires better organisational structures

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For established firms to successfully undertake digital transformation requires action to address the limitations of their internal structures and business culture. This talk outlines why this matters and how they can being to achieve meaningful change towards becoming a more agile, connected company.

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Digital transformation requiresbetter organisational structures

POST*SHIFT

@leebryant / lee@postshift.com / #SBF14 / Milan

first: why do firms exist?

first: why do firms exist?

bureaucracy is no longer a defensible position

platforms, ecosystems, relationships are the new power

culture of work is changing, productivity now ‘quantum’

we are making progress with digital transformation

but internal structure remains a barrier for large firms

who cares about old firms; we’re all startups now, right?

the next wave is all about software + hardware + data

10

combinatorial innovation demands real org change

10

combinatorial innovation demands real org change

social technology enables new ways of working … but it is only an enabler

which comes first: new tech or new ways of working?

Social on the outside, Taylorist on the inside won’t work

Social on the outside, Taylorist on the inside won’t work

we need to recognise the reality of how work gets done

we need to recognise the reality of how work gets done

we need to recognise the reality of how work gets done

hierarchy is only one dimension of organisational structure

we have many new models that emphasise autonomy

Dual organisation Holacracy

Connected company

New ad hoc models and

combinations

Cell design

we have many new models that emphasise autonomy

Dual organisation Holacracy

Connected company

New ad hoc models and

combinations

Cell designCell design

evolution not revolution: old and new forms can co-exist

Structure ! •Decentralised •Resilient •Adaptive & Emergent •Networked •Service-oriented

Culture !•Open •Customer-centric • Innovative •Experience-led •Passion & purpose

Practice !•Agile & Iterative •Data-driven •Collaborative •Task-focused •Podular

© Postshift LLP, 2014

target organisational capabilities of a social business

it has never been easier to grow your own organisational

structure and practice

but where to begin?

find and support islands of good networked practice

then identify areas of the biz that need agility / networks

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and create protected spaces for new ways of working

also: give leaders confidence that this works for them

first step: a strategic framework for social business

*-term/ level

Short- Medium- Long-

MacroConnect the org better Collaborative change

Generate market pull Introduce agile teams

New org models Outside-in biz models

MesoCreate social surround for key processes

Enhance and review major processes

Move to real-time data-driven operations

MicroIdentify use cases Find change enablers

New ways of working Introduce agile teams

Networked operations autonomous working

SOCIAL TECHNOLOGY

ORGANISATION DESIGN

FUTURE OF WORK

‣ Social Business strategy ‣ E2.0 / SocBiz platforms ‣Use cases / process surrounds ‣Adoption & awareness

‣Agile / podular teams ‣Networks and communities ‣Open / data-driven working ‣Customer / market pull

‣New roles and tasking ‣Network-centric leadership ‣Business model innovation ‣New business structures

then go from tech to org reform & the new world of work

thank you for listening :)

thank you for listening :)

{ }Please continue the conversation with us:

• @leebryant / @postshift

• lee@postshift.com

• www.postshift.com

POST*SHIFT

Image credits and references

http://www.thepoke.co.uk/2013/09/25/contest-over-here-is-worlds-coolest-duck/njmlc4n/ http://www.flickr.com/photos/tinkerszone/3948664111 http://i.imgur.com/Qr3xx.jpg http://www.flickr.com/photos/the-wanderers-eye/4494147652/ http://www.flickr.com/photos/kheelcenter/5279194177/ http://www.flickr.com/photos/featheredtar/2305070061/ http://www.flickr.com/photos/nicholas_t/3602389004 https://www.flickr.com/photos/christianhaugen/3527748298/ http://image-store.slidesharecdn.com/a606a81e-9bd4-11e3-8016-22000a9aa8cc-large.png https://www.flickr.com/photos/sneakerdog/315377551/ https://www.flickr.com/photos/ideowl/4529488634/ https://www.flickr.com/photos/jurvetson/6219463656/ http://www.kotterinternational.com https://www.flickr.com/photos/davegray !Dual Organisation: http://hbr.org/2012/11/accelerate/ar/1 Holacracy: http://holacracy.org/how-it-works & http://integralleadershipreview.com/5328-feature-article-organization-at-the-leading-edge-introducing-holacracy-evolving-organization/ Connected Company: http://connectedco.com/about/ Organise for complexity: http://www.betacodex.org/node/1316 !http://www.mckinsey.com/insights/business_technology/The_digital_tipping_point_McKinsey_Global_Survey_results?cid=DigitalEdge-eml-alt-mip-mck-oth-1406

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