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improv principles for getting over the fear that stands in the way of brilliant content for inbound marketing
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IMPROV RULES FOR THE WORKPLACE
Tim Washer@timwasher
Knowledge of Topic
P
PT
slid
es
@timwasher
1 YES, AND…
#1 barrier to creative teamwork?
Q:
#1 barrier to creative teamwork?
Q:
Committee Meeting
A:
The 1 on 1 “Yes, And…”
The Preemptive “Yes, And…”
“How can I help my partner be successful?”
2 ACCEPT MISTAKES AS GIFTS
#1 TV network site
#1 kids video site
15 YouTube series
7 Webbies
Views/Mo: 2M to
225M
http://bit.ly/9LkgYj
3 FOLLOW THE FEAR
@thePIT
Story trumps messaging
Documentary
http://bit.ly/14iYV9Q
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