ISC Marketing Company Credentials

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ISC Marketing Company Credentials - 2012 - Integrated Marketing Agency with full services from PR, Media Booking, Event, Brand Strategy, Brand Activation, Digital Marketing

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THE MISSION

Be your PROFESSIONAL PROVIDER of consulting and marketing services

Great Business

Our Efforts

Creative Ideas

THE KEY VALUES

BRAND STRATEGY BUILDING

EVENT & BRAND ACTIVATION

DIGITAL MARKETING

CORE SERVICES

Client BriefMarket ReviewCompetitive Analysis

Target Analysis

Consumer behaviour

Category insights

Strategic Link

Consumer insights

Consumer Proposition

Integrated Communication strategy

Brand idea

PLANNING PROCESS

Brand Strategy Building

Including:

Corporation identity profile (CIP) design

Marketing strategy building

Public Relation (PR) & Media Booking

Advertising & promotion planning

Brand Strategy Building

Corporation identity profile

(CIP) design

Case Study: Miller beer

Case Study: Zorok beer

Case Study: DHL

Case Study: L’Ovite

Case Study: PR

SABMILLERS- BRAND ZOROK

SABMILLERS- BRAND MILLER

Event Management

Including both internal and external events:

Product launch and training

Dealer conference/seminar

Public activations

Opening/company day ceremonies

Besides, we also offer promotion support services: promoter, sampling…

New DOVE launch in 4 cities

Event Management: Product Training

LG HEALTH PLUS LAUNCHING

Event Management: Product Launching

Luxgen CEO Car

Event Management: Product Launching

Mango A/W Fashion show

Event Management: Fashion Show

Turkish Airlines Gala Dinner

Event Management: Music Show

BAT Analyst Meeting

Event Management: MICE Conference

SHELL ADVANCE

HCM – Hanoi

Shell Roadshow & MPU

Event Management: Roadshow & MPU

BAILEYS - ON TRADE

Event Management: Public Activation

Calisto Press Conference

Event Management: Press Conference

Kodak

Event Management: Press Conference

AFF Cup – Youth House of Culture

Event Management: Sport Event

Tiger Street Football

Event Management: Sport Event

Event Production & Equipment

Event Production & Equipments

Tent & Tables & Chairs Gates Grand Stand

Booth Printing & Construction Sound & Light & Visual System

Event Design

Event Production & Equipments

Event Human Resource

Event Human Resource: Artists

Human Statue Sand Drawing

Magic Show Dance Group

Event Human Resource

Event Human Resource: PGs & Models

• Web Design, Flash, eCommerce, CRM , Forum…

• Online Systems for Marketing Campaign, e.g.

• Online Catalog, Digital Brochure, Interactive Flyer…

WEB DEVELOPMENT

• Mobile Games, Coupon Distributor, Mobile Tagging..

MOBILE APPLICATION DEVELOPMENT

• Flash Games, Interactive Banner, Rich Media…

INTERACTIVE ADVERTISING

We develop digital systems for your marketing solution

SYSTEM DEVELOPMENT

• Web Banner, In-text Ads, Rich Media,

• Flash Games, Ad-Network…

ONLINE MEDIA PLANNING & BOOKING

• Use Email & SMS to activate & convert, or retain your valuable customers with very low cost

EMAIL & MOBILE MARKETING

• Drive traffic to your website from Search Engines like Google, Yahoo, Bing …via SEM or Search Engine Optimization (SEO)

SEM (SEARCH ENGINE MARKETING)

• Marketing on Web 2.0 Techniques, Blog, Forum, Social Network… by seeding the PR contents, audios, videos on these communities and initiate viral marketing

ONLINE SEEDING

We are real partner in Digital marketingDIGITAL MARKETING TOOLS

DIGITAL BROCHURE

ALL-IN-ONE digital brochure real

estate companies for their

luxury real estate projects to go

online 24/7 on Internet and

Mobile (3G)

Watch full demo version at

YouTube: Digital Brochure

VIRTUAL VIDEO

Virtual Tour allows an exciting

virtual reality introduction for real

estate project even when the

construction has not started yet.

This is a new experiement for

customers that facilitates sales!!!

Watch full demo version at

YouTube: Virtual Tour Video

Share of voicethen

Share of life

SOCIAL MEDIA MARKETING DEMO

Interactive advertising attracts

audience with Rich Media effects, Flash games,

Mobile games or

Interactive banners.

INTERACTIVE ADVERTISING

EMAIL MARKETING DEMO

Client: EVN Land

Job: Email marketing

Sent: 12.000Open rate: 13.7%

From: L’OVITE

Dep, nang dong & thu nhapcao la dieu ban dang ap u? Dedat duoc uoc mo do, hay thamdu trien lam Lovite Paris - duocto chuc ngay 2/4 tai KSStarcity. L/h 156 Phan XichLong, PN-35171418 nhan thumoi

MOBILE MARKETING DEMO

CAMPAIGN DEMO

Client: SABMiller

Website: giaitribia.com

Job: Digital campaign

CAMPAIGN DEMO

Client: PNJ

Website: laplanhuocmoc.com.vn

Job: Digital campaign

CAMPAIGN DEMO

Client: Nestle - CafeViet

Concept: Masculine in danger

Job: Digital campaign

CAMPAIGN DEMO

Client: L’Ovite

Website: lovite.com

Job: Digital campaign

CAMPAIGN DEMO

Client: Bia Zorok

Website: zorokbongda.com

Job: Activation campaign

Campaign Demo

Client: Bia Sài Gòn

Campaign: Tôi Yêu Bia Sài Gòn

Job: Check-in Social Network +

Full Digital Campaign + Facebook

activities

FACEBOOK APP DEMO

Client: Dell Malaysia

Website: Facebook

Job: Digital campaign

Our Clients

Our Clients

Human Resource

Nguyen Cao Tung (Mr)

• BS in Computer Science, MBA of Maastricht School of Management

(Netherlands). Working experiences in Vietnam and U.S.A

• Expert in executive managing, project management, sales and business

development, event, brand strategy, digital marketing for 12-year experience.

• Brands in charge: SABMiller Vietnam (Zorok & Miller & Gambrinus beer), PNJ,

L’OVITE, Dell, Intel, Mega We Care, Nestle, Kodak, Dell,Turkish Airlines…

• He’s teaching Marketing & Advertising & Business Management & Internet

Marketing at EQVN, PACE, KENT…

Human Resource

Le Phi Phung (Ms)

• She has over 15 years of experience in the Marketing & Advertising industry,

used to be Account Manager of Bates Worldwide, BBDO, Impact advertising

and as the Head of the PR-Event Dept of GoldSun group.

• Brands in charge: Heineiken, BAT Cigarette, J&B spirit, M&M’s Chocolates, ICI

Dulux Paints, DeBon Shampoo, Oishi Snack Food, NinoMax, Vietravel and key

products of Unilever including Sunsilk, Dove, Clear, Omo, Knorr…

Human Resource

Pham Hong Lan (Ms)

• Over 15 years living in Advertising & Marketing industry. Used to be the

Marketing and Communication Manager for PricewaterhouseCoopers for

Indochina and as the Head of Thompson Promo - the BTL department of J

Walter Thompson.

• Brand in charge: Sunsilk, Hazeline, Knorr, Lipton tea, Listerine, Ford, Shell,

Johnnie Walker and Jack Daniels whiskies, Chocopie, Konica, Marborro…

Add : 2nd Floor,

240 Vo Van Tan st,

Ward 5, District 3,

HCMC, Vietnam

Tel: +84.8.908203242

Email: info@isc.com.vn

Web: http://www.isc.com.vn

THANK YOU