Online Fundraising & Social Media

1Online Fundraising Congres 200929 september 2009

Social Media and online fundraising

@jvdschenk

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Cada dia es una Fiesta !“Visionair netwerken”

Jeroen van der Schenk

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Trends

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2000 2009

Trust

high

low

Edelman Trust Barometer

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Edelman Trust Barometer

Social Media

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✓ Web 1.0

✓ Web 2.0

✓ Web 3.0

✓ Web 4.0

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Groundswell

A social trend in which people use technologies to get the things they need from each other, rather than from traditional

institutions like corporations and/or government…

People

Technology Economics

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The power of social media

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click here to viewthis movie on

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Organizing without organizations‘Here comes everybody’, Clay Shirky, 2008

cooperation

personal currency ( = intangibles) create identity

sharing

collective(inter)action

collaborativeproduction

conversation

Sharing

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Experience sharing & conversation: reviews and fora

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Experience sharing & conversation: reviews and fora

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Collaborative production

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Collective (inter)action

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✓ Virtual social networks: “Webtribes”

✓ Social

✓ Business

✓ Socio-business

✓ Serious game

Collective (inter)action

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Collective (inter)action

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Twitterveiling

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tekst€ 63.000,00

Social fundraising

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✓ Claim your expertise

✓ Participate in the dialogue

✓ Be personal & authentic

✓ Encourage sharing

✓ Organize yourself

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Claim your expertise

Claim your expertise...

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✓ Share knowledge (blogging)

✓ Aggregate news and publish

✓ Communicate your statements

✓ Participate in dialogues

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Participate in the dialogue

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Participate in the dialogue

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Be personal & authentic

Be personal and authentic

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✓ People rather communicate with a person than a ‘faceless’ organisation

✓ It’s all about establishing relationships

✓ Connect on a personal level

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Twittercounter.com

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Klout

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The Klout Neighborhood

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Encourage sharing

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Encourage sharing

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Organize your social activity

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Get organized

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Build a community

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Facilitate the dialogue

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Co-create with others

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Organise offline meetings

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Stay on top of it...

Social fundraising

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✓ Claim your expertise

✓ Participate in the dialogue

✓ Be personal & authentic

✓ Encourage sharing

✓ Organize yourself

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Jeroen van der SchenkE-mail : jeroen@garageselect.nl

Mindz : jeroenvanderschenk

Twitter : @jvdschenk