Options Away

Options Away

Robert Brown, CEO

September 2013

Product options such as upgrades and ‘time to think’ where the consumer buys a little extra time to hold the ticket before purchase

Additional frequent flier miles 5.9%

Other third party content 13.9%

Airport services 16.6%

On-board services 18.7%

Source: Tnooz June 19, 2013 – e-Commerce and Mobile conference survey

44.9%

© copyright Options Away, LLC, 2013. All rights reserved.

BESIDES BAGS AND SEATS, WHICH OF THE FOLLOWING ANCILLARY

PRODUCTS HAVE THE MOST ONLINE REVENUE GROWTH POTENTIAL IN THE

NEXT 12 TO 24 MONTHS?

Link To Spreadsheet

Current Ancillary Focus Options Away Ancillary

Focus

Option Fees

Upselling to Planners

NEW $$$

Dream Research Coordinate Plan Book Check-In Travel Dream Research Coordinate Plan Book Check-In Travel

Baggage Fees

Additional frequent flier miles

Other third party content

Airport services

On-board services © copyright Options Away, LLC, 2013. All rights reserved.

150 650

150 650

150 650

150 650

150 650

650

150 650

Now searching for Options for the following itinerary:

$332.70 $338.70 $406.60 $406.60 $407.80 $433.70 $433.70 $438.60 $458.60 $676.60

$433.70 $433.70 $438.60 $458.60 $676.60

Round-trip: Chicago, IL – O’Hare Airport (ORD) to Las Vegas (LAS)

$433.70 $433.70 $438.60 $458.60 $676.60

$433.70 $433.70 $438.60 $458.60 $676.60

$433.70 $433.70 $438.60 $458.60 $676.60

$433.70 $433.70 $438.60 $458.60 $676.60

$433.70 $433.70 $438.60 $458.60 $676.60

Now searching for Options for the following itinerary:

$348.70 $349.60 $365.60 $473.80

$348.70 $349.60 $365.60 $473.80

Round-trip: Chicago, IL – O’Hare Airport (ORD) to Las Vegas (LAS)

Round-trip: Chicago, IL – O’Hare Airport (ORD) to Miami (MIA)

Round-trip: Chicago, IL – O’Hare Airport (ORD) to Las Vegas (LAS)

Round-trip: Chicago, IL – O’Hare Airport (ORD) to Miami (MIA)

Round-trip: Chicago, IL – O’Hare Airport (ORD) to Las Vegas (LAS)

Round-trip: Chicago, IL – O’Hare Airport (ORD) to Miami (MIA)

Options Away is securing your trip options now…

Now sit back and relax while you take your time to decide on your trip!

Round-trip: Chicago, IL – O’Hare Airport (ORD) to Las Vegas (LAS)

Round-trip: Chicago, IL – O’Hare Airport (ORD) to Miami (MIA)

© copyright Options Away, LLC, 2013. All rights reserved.

(3)

(3)

Round-trip: Chicago, IL – O’Hare Airport (ORD) to Las Vegas (LAS)

Trip View – Choose all flights together Flight View – Choose flights separately

- Wed, Aug 21 Choose Trip: Chicago, IL – All Airports (CHI) to Fort Lauderdale, FL (FLL)

Flt# Arrive Airline Stops Airfare from Depart 3 Days 7 Days 14 Days 21 Days

United Airlines 6940*/6687*/6521* 3:13 PM 10:55 PM

Chicago (ORD) Fort Lauderdale (FLL) 2 Stops 6hr 24min

Leave: Wed, Aug 21, 2013

United Airlines 6852*/108 5:00 AM 10:00 AM

Fort Lauderdale (FLL) Chicago (ORD) 2 Stops 6hr 00min

Return: Wed, Aug 28, 2013

*Flight 6424/6678: Operated by US Airways, Flight 6521: Operated by US Express DBA US Airways

*Flight 6852: Operated by US Airways

Fare Rules Show Flight Details | Seat Maps

.60 $240 Average/traveler

$481.20

(2) Travelers

Hold this Trip for…

7 Days

$19 14 Days

$31

Pay later if you

decide to travel

21 Days

$40 N/A

Add Trip to Cart

3 Days

$10 24 Hrs

$2

24 hrs

24 HR HOLD

© copyright Options Away, LLC, 2013. All rights reserved.

Hold this Hotel for…

7 Days

$19 14 Days

$31 21 Days

$40 N/A

Add Hotel to Cart

3 Days

$10 24 Hrs

$2

- Options Away Hotel Offer – Fort Lauderdale, FL (FLL)

Hyatt Regency Miami

Stay in the middle of the action. Indulge in the spirit of the “American Riviera” at Hyatt Regency Miami. Just 15 minutes from South Beach and two miles from the Port of Miami, our downtown…

$547.00 400 SE 2nd Ave, Miami, FL 33131

| 4.3

3-day minimum stay required.

Don’t miss this Options Away Special Offer

Marriott Miami Biscayne Bay

Discover one of the most luxurious and conveniently located Miami hotels - Miami Marriott Biscayne Bay. At this Miami hotel, a recent redesign and $31 million in extensive renovations have created an experience with a distinctive Miami modern vibe.

Book It! per night from $198.82 $247.00

1633 N Bayshore Dr, Miami, FL 33132

| 4.2

No-minimum stay required.

Pay later if you

decide to travel

.65 $380

3 nights

Rate Rules Show Hotel Details

Hotel Option Tile

Confirmation & Email Placement

HOTELS

© copyright Options Away, LLC, 2013. All rights reserved.

Search Option Results

UA Flt # 600

9:46 AM ORD

1:55 PM FLL

0 Stops 3hr 9min

Leave: Wed, Nov 20, 2013

UA Flt # 247

Return: Wed, Nov 27, 2013

Operated by US Airways

7 DAY

$22

14 DAY

$30

21 DAY

$42

.80 $419 Average/travele

r

(2) $481.20

->

8:31 AM FLL

10:53 PM ORD

0 Stops 5hr 22min

->

Option Away! To lock-in your Trip availability and pricing. You have until Nov 5, 2013 to finalize your plans. Option Price

Average/traveler

(2) $44

$22

Save 10% or more when you purchase more than one Option.

Trip 1 – Chicago to Fort Lauderdale Option Cart Add a Trip

3 DAY

$11

MOBILE

24 Hrs

$2 3 Day

$11 24 Hrs

$22 14 Day

$28 21 Day

N/A

Operated by United Airlines

© copyright Options Away, LLC, 2013. All rights reserved.

Veteran Team of Travel, Financial and Technology experts with significant industry knowledge and connections

Solid Technology with a fully functional Dynamic

Option Engine in place

USPTO issued patents providing a defendable competitive advantage in the options space

© copyright Options Away, LLC, 2013. All rights reserved.

Airlines - New Ancillary Revenue

OTA/Meta – Customer Engagement

Suppliers – Top Funnel Sales

GDS – New Technology and BI solution

© copyright Options Away, LLC, 2013. All rights reserved.

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© copyright Options Away, LLC, 2013. All rights reserved.