Personal branding you must build your digital empire

You Must Build Your Digital Empire

Tina Kyei

The Power of the Internet

• The Internet is now a great resource if you

want to develop your career, start a

business, change jobs and many more.

• If we want to change careers we do not only

have to promote ourselves using our CV’s

• We can set up our own websites, blogs, have

social network profiles such as Facebook,

Twitter, LinkedIn and many more.

How To Succeed Online

• To succeed online you have to be a brand

• There are a lot of noise. You have to be unique.

• What makes you different?

What is a Brand?

• We don’t have big budgets as these

organisations but there are free tools available

for us online which we can use.

To build your digital empire you must know

that:

• Your brand is your greatest asset not your

house or car.

Secure Your Brand

• Secure your brand with free online tools and

promote it through blogs, websites and social

networks.

You Already Have Your First Client

• According to Harvard Business Review to

succeed as an entrepreneur treat your boss as

your client. Behave as if you are self

employed.

Online Success

• To succeed online you have to build your

personal brand.

This is how you build your brand online:

• You must have your name online

• Your Picture

Your Brand Statement

• Nike’s Brand Statement is “ just do it”.

• An example of your brand statement could be “I am an experienced sales professional with an 80% success rate with a FTSE 100 Company”.

How To Secure Your Brand

Secure your brand with these tools:

• Buy yourname.com from a website called

godaddy.com.

Google Yourself

Type your name in the Google search box to find

out what is being said about you.

How To Secure Your Brand

• Use the powerful social networking sites such

as Facebook, Twitter, LinkedIn to brand

yourself or someone with the same name as

you will.

How To Secure Your Brand

An example is www.facebook.com/yourname

or www.twitter.com/yourname and so on.

www.facebook.com/tinakyeiofficial

www.twitter.com/tinakyei

www.linkedin.com/in/tinakyei

How To Secure Your Brand

Set up a blog using sites such as wordpress.

Yourname.wordpress.com.

• According to emarketer 145million people

would be reading blogs by 2012.

• Your brand is your greatest asset in this world.

Have a digital presence to succeed online.

• Are you ready to stand out in the crowd and

build your digital empire?

• Book Your Complimentary Strategy Session

at:

• www.tinakyei.com/complimentary-strategy-session