Secrets to harnessing innovation

Secrets to harnessing innovation

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Presented by Brian Crotty

Increasing Demand A

Secrets to harnessing innovation

Increasing demand for innovation

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Sophisticated Users

Increasing demand for innovation

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Competitive Advantage

Increasing demand for innovation

• competitive advantage,

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Differentiation

Increasing demand for innovation

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Not just special effects and,

new delivery devices e.g.: – Process– Presentation, – Product / service, – Geography, – Value chain, – Industry structure– Business model,

Increasing demand for innovation

• life-cycle acceleration

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Accelerated Life Cycle

Increasing demand for innovation

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Unconsciously - Competent

Consciously - Competent

Unconsciously - Incompetent

Consciously - Incompetent

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Increasing Demand A B Challenging

Dynamics

Secrets to harnessing innovation

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Challenging dynamics of innovation

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Tactical

Challenging dynamics of innovation

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Sustainable

Challenging dynamics of innovation

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5 pillars of breakthrough innovation:

– Can’t immitate,

– Profitable,

– Departure from existing standard,

– Change Perception of industry,

– Charge Premium

Challenging dynamics of innovation

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Bigger = Slower

Challenging dynamics of innovation

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Understanding Risk

Challenging dynamics of innovation

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Managing Stakeholders

Challenging dynamics of innovation

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Checkpoints & Accountability

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Increasing Demand

LeadershipC

A B ChallengingDynamics

Secrets to harnessing innovation

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You can innovate through Leadership

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Create a vision

You can innovate through Leadership

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Understand Dynamics

You can innovate through Leadership

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Focus Brief

You can innovate through Leadership

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Metaphors / Analogies

You can innovate through Leadership

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Sorting Ideas

You can innovate through Leadership

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FIRE (Focus, Ideation, Rank, Execution)

– Focus: Ask hard questions, deeper insights for briefs

– Ideation: Pushing the ideas, metaphors, parallels

– Rank: Sorting ideas (realistic, ownable, 5 pillars etc)

– Execution: Checkpoints, measurement metrics

You can innovate through Leadership

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Strive for Conscious Competence

You can innovate through Leadership

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Connect the dots / pieces in different way

Photos by Flickr & Friends

Thank You

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Collaboration:

BABELFISH Blog&

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