Selling Ads Online Made Fast Simple And Sexy Barcamp Budapest

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AdTaily at Barcamp Budapest March 2010

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Part of

AGORA Group

Selling ads oline made

fast, simple and sexy

unsold inventory of big online publishers

2009, businessinsider.com

40% to 90%

CC TheTruthAbout

from vast amount of user generated content

No revenue at all

CC bigcityal

banner blindness

switching from search to real time web

Struggling for innovation

in online advertising

CC Chris Denbow

Why?

Oversized industry

of online marketing

CC Sean Munson

costly sales people

media agencies

advertising networks

Entry barrier for

the businesses

CC Josh [unemployed IT dude]

who knew how to do it offline

Too much knowledge required

CC htby

CPM

CPC

CPA

SEO

SEM

pagerank

keyword

bidding

pageviews

unique users

expandable

toplayer

page takeover

skyscraper

etc…

Turn your visitors

into advertisers!

Let them do it fast and often!CC markfftang

Listen to the instincts

The widget: click on “Advertise here”

Buy the ad without leaving the site

Your ad is displayed here & now

Fast

CC tuppus

Simple Sexy

CC Luiz FelipeCC Joe Lanman

3 step process

flat fee pricing

0% commission

Does it already work?

500 000 000 impressions

of the widget/month

9000 publishers in Poland

since June

Agora successfully sells

to small business

in all their news & content-

based online media

Unique revenue share model for

social media platforms

blogger/

platform user

advertiser

platform owner

$10

$7

$3

successful performance on

5 major Polish blogging platforms

Our timeline

Jun 2009Sep 2008 Mar 2010

Crossing

the borders!

Hungary?

Köszönöm a figyelmet!

twitter.com/julencja

julia@adtaily.com

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