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Former Seventh Generation CMO and Nike brand catalyst Duke Stump helps us capture the essence of sustainability through a wider lens. Expect an inspiring narrative informed by key principles that speak to a new breed of businesses and behavior, known as Bonfire brands. Includes inspiration from Buckminster Fuller and Patagonia. Marketing and the essence of a company has to be authentic to its very soul, in order for it to transcend sameness.
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SHIFT HAPPENSA New Emerging Zeitgeist
Duke Stump
SHIFT HAPPENS – A New Emerging Zeitgeist
Duke Stump
5 principles
humanity in our every deliberation
it begins inside
inspiration versus desperation
trust = authenticity
optimize versus maximize
everything matters
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