StartupsHK: Taking Old Hong Kong to New Hong Kong

Taking Old Hong Kong to the New Hong Kong

Peter Choi@snapshock / @hiwavesg / @meepoll

Agenda

• My startup history – lessons learnt• Hiwave Dry Seafood – the Google experience• Snapshock – 3D photos• Networking beyond startups• Mingle time!

Peter Choi

• MSc MBCS PMP CISA CISSP• 7 jobs in 8 years (“strategic” hopper…)

• Committee member, BCS (HK Section) • First startup: 2004 (newsy)• Taekwondo coach for 16 years

2004 : newsy.com

• Web based RSS reader

• Cause of death: – Too young– Google Reader

• Lessons learnt:– UX > functionalities– Domain name trading is something!

2007 : iPhoto.org

• Syndicate of photography blogs

• Lessons learnt:– No automation for e-marketing– Do not rely on advertisement income

2005-2006 : SayiLove & StarryGift

• A place for love declaration

• Cause of death:– Job security (team psychology)– QC on outsourcing– Too slow (morale issue)

• Lessons learnt:– Train to manage your emotion– Ditch “perfection”

2008 : Hiwave Dry Seafood

http://hiwave.starrygift.com• Family business for 3 gens• Physical store at Sai Kung• Chinese wedding betrothal gift• iPhone apps – soup recipes “ 日行一膳”• Featured in Google market report “The Conne

cted Harbour”http://www.connectedharbour.hk

Video?

2008 : Hiwave Dry Seafood

• Minimal setup cost: blog, open source, social media, SEO

• Secured inventory and supply chainGoogle added:• Extensive network• Press and PR (a lot…)

2008 : Hiwave Dry Seafood

• Lesson learnt

ENDURANCE不死才是硬道理 - 馬云 ,阿里巴巴

2010: _____________

• http://www.snapshock.com• Photo slideshows• Transform 2D photos to 3D• Universities collaboration• Resolution independent• Coming soon: iPad, iPhone, Android apps

3D? Do we need glasses?

• Lesson learnt

FAITHMaintain unwavering faith;

Confront the reality- Stockdale Paradox

2010: _____________

Networking Beyond Startups

To Conclude…

三十而立，四十而不惑，五十而知天命，六十而耳順，七十而從心所慾矣。

《論語‧為政》 - 孔子

Peter ChoiCo-founder and CEO, Snapshock

(852) 95285565peter.choi@snapshock.com

@peterchoi@snapshock / @hiwavesg / @meepoll