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The Secret Sauce of idea generation
(which isn’t a secret at all)
Copyright Michael Allen, EverythingBrilliant.co.uk 2014
Copyright Michael Allen, EverythingBrilliant.co.uk 2014
First, the basics.
Copyright Michael Allen, EverythingBrilliant.co.uk 2014
What are ideas?
Copyright Michael Allen, EverythingBrilliant.co.uk 2014
Copyright Michael Allen, EverythingBrilliant.co.uk 2014
Copyright Michael Allen, EverythingBrilliant.co.uk 2014
It’s as simple as that.
Copyright Michael Allen, EverythingBrilliant.co.uk 2014
MORE CONNECTIONS = MORE IDEAS
We can trigger more connections with provocations
Copyright Michael Allen, EverythingBrilliant.co.uk 2014
Provocations can jolt us into an emotional state
Or inspire us
What in this photograph of a colleague’s desk will change in
the next 5 years?
Or ask us to think of the future
What processes or process steps do you take that waste time or add no value?
Or ask questions that don’t get asked enough
Go where smart people go
Go where ideas thrive
Be inquisitive
Allow yourself to be inspired
But most of allWhen you have ideas. Write them down. Don’t filer them first, write them down. Ideas trigger ideas which trigger ideas.
Copyright Michael Allen, EverythingBrilliant.co.uk 2014
Copyright Michael Allen, EverythingBrilliant.co.uk 2014
That’s it, that’s the secret sauce. If you want more ideas, create the opportunities to make more connections
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