Unforgettable Meetings with Behavioral Economics

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Make your meeting

Unforgettable using Behavioral Economics

Meetings remain a valuable sales and marketing tool

in a constantly changing marketplace.

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BUT, it’s getting more and more difficult to break

through the clutter and capture the attention of your

audience.

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Behavioral economists are proving that emotions

are powerful motivators.

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Behavioral economists are proving that emotions

are powerful motivators.

And attaching emotion to a message is a

surefire way to guarantee it’s remembered.

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Top ten achievements for 2014 - what have earned... Use these

behavioral ecomonic principles to add impact to your next event.

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Vividness Effect People remember things that are vivid. Using music, sound efffects and colorful language get people talking.

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Goal Setting When planning your agenda, ensure that you communicate your company’s goals at your meeting.

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Relativity Bias Getting people together at meetings and events is the perfect time to compare and share ideas. It can also be a time for friendly competition to teach, motivate and reward.

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Availibility Bias After determining the important messages, develop a plan to keep those messages top-of-mind.

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BI WORLDWIDE uses the principles of behavioral economics to produce measurable results for our clients by driving and sustaining engagement

with their employees, channel partners and customers.

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