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Where are we in relation to these big worshiping centers called sports stadiums? With 2/3 of the population being 100+ miles from the nearest sports team, geography is about the only thing working against sports, because it has a lot of big things working FOR it.
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KAT SHAFER & JASON LANGWELL
UNITED STATES OF SPORTS
EPFFT
Where are we in relation to these big worshiping centers called sports stadiums?
source: deadspin.com/maps-how-far-do-americans-live-from-their-sports-teams-1210878293
source: deadspin.com/maps-how-far-do-americans-live-from-their-sports-teams-1210878293
source: deadspin.com/maps-how-far-do-americans-live-from-their-sports-teams-1210878293
source: deadspin.com/maps-how-far-do-americans-live-from-their-sports-teams-1210878293
With 2/3 of the population being 100+ miles from the nearest sports
team, geography is about the only thing working against sports, because it has
a lot of big things working FOR it.
SPORTS HAS BIG ...
EPFFT
SPORTS HAS BIG CROWD
170 million sports fans in the United States today – making them the
10th largest country in the world.
SPORTS HAS BIG SPEND
70¢In 2013, over $18 B was spent on sponsorships as a whole -- $14 B of that was spent on sports.
70 cents of every dollar spent on sponsorships in the US each year are spent on sports sponsorships.
source: sponsorship.com/IEGSR/2014/01/07/Sponsorship-Spending-Growth-Slows-In-North-America.aspx
$1.0
1 B
_
$628
M_
$610
M_
$372
M_
SPORTS HAS BIG SPEND
When you can take the 4th and maybe the 2nd or 3rd players and put them together and still not be as big as the biggest league, it really speaks to the power of the NFL and the size of it as a whole.
source: www.sponsorship.com/iegsr/2014/01/27/NFL-Sponsorship-Revenue-Totals-$1-07-Billion-For-2.aspx
SPORTS HAS BIG SPEND
The biggest brands in the world are spending money on it.
93 companies are each spending at least $15 M per year on sports.
SPORTS HAS BIG MOMENTUM
90%Results from a Turnkey sports poll done last year revealed that 90% of sports executives felt optimistic about their business over the next year.
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