What Snow White Can Teach Us About Risk Management

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Presentation given by Leslie White (Croydon Consulting) and Elizabeth Engel (Children's Hospital Association) June 7, 2012 at ASAE's Finance, HR & Business Operations Conference

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Finance, HR & Business Operations ConferenceWashington, DCJune 7-8, 2012

What Snow White Can Teach Us About Risk

Elizabeth Weaver Engel, M.A., CAELeslie T. White, CPCU, CIC, ARM

Snow White & the Seven Dwarves

Once Upon a Time…

In a Far-Away Land…

Meeting the Dwarves

http://www.youtube.com/watch?v=O1SXmigMfnE

Risk

5

Risk Management

A discipline for dealing with the possibility that some future event may cause unexpected results

Dealing with uncertainty . . .

6

Innovation requires risk taking. Taking risks requires informed,

fact-based decision making..

Why Risk Management?

7

Risk Management Cycle

Identify risks

Evaluate & prioritize risks

Select risk management techniques

Implement techniques

Monitor & improve the program

Risk Management Cycle

Your Tasks

• Identify risks facing association • What are the potential outcomes/impacts of

the issue• What are your priorities in addressing this

threat?• Identify your options/alternative responses.• Select what you’re going to do• Plan to implement & monitor outcomes/results

The Story So Far…

Snow White, a national professional association (membership of 50,000), has special interest groups/professional sections.

The Evil Queen, the leader of one of the professional sections, is unhappy with the national organization.

Doc calls a staff meeting and sets up a board call.

Plot Twist 1

Sneezy informs Doc that Dopey gave a copy of all the membership contact information to the Evil Queen (who is, after all, a member). It was unintentional, he was just trying to provide good customer service, but now the Evil Queen has full contact information for all 50,000 members.

Plot Twist 2

The Huntsman, who can’t follow directions, takes action on his own, speaks with the dissident leadership to try to get them to “return to the fold.” He told the splinter group that they had to come back.

Debrief

• Risks identified• Potential impact• Alternatives• Lessons Learned

Additional Risk Management Info…

The Woodland Creatures (your members) can be of assistance, offering advice and guidance . . .

Additional Risk Management Info…

Identify your Mirror – always sees clearly and tells the unvarnished truth. . .

And They Lived Happily Ever After…

Leslie T. White, CPCU, CIC, ARM, CRMPresidentCroydon Consulting, LLCPhone: 410-544-0913Email: Lwhite@croydonconsult.comTwitter: @LtwhiteBlog: Risky Chronicleshttp://riskychronicles.wordpress.com/

Elizabeth Weaver Engel, M.A., CAEDirector, Marketing & SponsorshipChildren’s Hospital AssociationPhone: 703-797-6041Email: Ewengel@nachri.orgTwitter: @ewengelBlog: Thanks for Playinghttp://thx4playing.blogspot.com/