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A data scientist's job is all about details, but a data scientist's career path is much more ambiguous. When you're working in a hot, brand new field, the traditional career ladder just doesn't apply. So how do you succeed when there is no clear path for success? How can you be amazing at your job when "amazing" is still being defined? It starts with knowing exactly why your job is so different from others (there are no right answers), and learning how to explain your complicated work in an uncomplicated way. In this talk, you'll learn how to achieve success by leveraging your unique role to create the career you really want.
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T h e S c i e n c e o f a g r e a t c a r e e r i n d a t a s c i e n c e
K a t e M a t s u d a i r a C E O , P o p f o r m s
@ k a t e m a t s
W h a t ’ s y o u r n u m b e r ?
W h a t d o y o u n e e d t o b e
g r e a t ?
image source https://www.flickr.com/photos/kwg73/4642433571/sizes/z/
i m a g i n e y o u r m o n d a y
m o r n i n g …
D o t h e y w o r k m o r e
h o u r s ?
D o t h e y w o r k m o r e
h o u r s ?
D o t h e y k n o w
s o m e t h i n g y o u d o n ’ t ?
D o t h e y w o r k m o r e
h o u r s ?
D o t h e y k n o w
s o m e t h i n g y o u d o n ’ t ?
H o w a r e t h e y
d i f f e r e n t ?
I t ’ s n o t j u s t w h a t y o u d o , i t ’ s h o w y o u d o i t
w h y d o e s n ’ t r e c o g n i t i o n c o r r e l a t e w i t h m e r i t ?
image source: https://www.flickr.com/photos/34558813@N07/3502250317/sizes/o/
data science is different
p e o p l e d o n ’ t u n d e r s t a n d w h a t y o u d o
H o w d o y o u c r e a t e t h a t A h - h a M o m e n t ?
1 ) Communication
craft clear messages
image source: h!ps://www.flickr.com/photos/kevinpoulton/4535814351/sizes/l
p u t t h i n g s i n a b u s i n e s s c o n t e x t
Before
P r e c i s i o n : 8 0 % R e c a l l 2 5 %
After
F o r t h e t o p s e a r c h t e r m s * a c c e s s o r i e s a p p e a r 2 5 % o f t h e t i m e o n t h e f i r s t p a g e . !
F o r t o p s e a r c h t e r m s t h e h e a d p r o d u c t s a r e p r e s e n t 9 0 % o f t h e t i m e i n t h e t o p 3 r e s u l t s , 9 8 % o f t h e t i m e i n t h e t o p 5 . !
* T o p s e a r c h t e r m s a r e t h e 1 0 0 0 m o s t p o p u l a r q u e r i e s o n o u r w e b s i t e o v e r t h e l a s t 3 0 d a y s .
image source: https://www.flickr.com/photos/gardner67/9159875478/sizes/l
measure with data that matters
how do you get things done?
collect data
do we have the infrastructure to analyze the data?
build it....
run experimentsget results
are we finished or do we need
more.....?
start here
yes
no
no
yes
research
data
do we have the right data?
image source https://www.flickr.com/photos/kevinpoulton/4331601741/sizes/l
share your progress
show before & after
image source: https://www.flickr.com/photos/legojeff/5464802716/sizes/l/
d o t h e y k n o w w h a t y o u
r e a l l y m e a n ?
there are three kinds of falsehoods: lies, damned lies, and statistics.
!
mark twain
use analogies &
examples
t h i s i s a r e a l l y h a r d p r o b l e m
constructing model lineages for products is really difficult
Macbook Air
Macbook
Macbook Pro
?Bravia
EX500 LCD
Bravia EX620 LED
Bravia EX523 LCD
?
be specific
product evolution
we are building a
lineage
take it up a level
!
w e k n o w i t i s h a r d … !
!
!
w e k n o w i t i s h a r d … !
b u t w e d o n ’ t k n o w w h y i t i s h a r d .
w h a t c a n y o u d o t o c o m m u n i c a t e b e t t e r ?
2) Make sure your work
matters
T i e e v e r y A n a l y s i s t o a b u s i n e s s d e c i s i o n
where can you fill in the gaps
image source: https://www.flickr.com/photos/gardner67/10559917655
manage your manager
image source: http://cbs1037litefm.files.wordpress.com/2012/11/113257831.jpg image source: https://www.flickr.com/photos/kwg73/4291698418/sizes/l
y o u s h o u l d s e n d y o u r s t a t u s i n e m a i l e v e r y w e e k
share with your whole team
image source: https://www.flickr.com/photos/zedthedragon/4494168312/sizes/o/
creative problem solving
image source: https://www.flickr.com/photos/93123479@N00/6823941239/sizes/l/
1.7GHz dual-core Intel Core i5 $300
256GB flash storage
Intel HD Graphics 4000
Apple premium
$250
8GB SDRAM
$200
$200
$100
$1050Estimated Value:
hard: value estimation
easier: comparing products
focus on your speed
image source: https://www.flickr.com/photos/gardner67/10333462023/sizes/l
g e t d e l i b e r a t e
i n s t i t u t e a w e e k l y n i n j a p l a n n i n g s e s s i o n
h o w c a n y o u b e s u r e y o u r w o r k m a t t e r s ?
3) create career capital
w h a t y o u k n o w + w h o y o u k n o w +
w h a t y o u p r o d u c e =
c a r e e r c a p i t a l
image source:image image source: https://www.flickr.com/photos/xjohns/6785555314/sizes/l
success comes from people
what are they doing
all day?
image source: http://cbs1037litefm.files.wordpress.com/2012/11/113257831.jpg image source: https://www.flickr.com/photos/jys07/8426549548/sizes/o/
trust
image source: http://redditlurker.com/funny/Post/t3_1152wx
w h a t i s t r u s t ?
build trustimage source: https://www.flickr.com/photos/kevinpoulton/4320490368/sizes/l
e l e m e n t s o f t r u s t
relationship architecture
reputation
contribution
Elements are based on Kay’s framework from the “Foundations of Corporate Success”
Who is the person you admire most at work? !
What do they do differently? !
How do they make you feel?
think about your coworkers….
image source: https://www.flickr.com/photos/templar_tan/9427894521/sizes/l
be the model teammate
h e l p p e o p l e m a k e t h i n g s h a p p e n
image source: https://www.flickr.com/photos/zedthedragon/5694561428
be amazing
d e p e n d a b l e
r e m e m b e r t h a t r e p o r t y o u r a n f o r m e l a s t m o n t h …
Make your work reproducible
image source: https://www.flickr.com/photos/30045765@N07/5595745081/sizes/o/
know your timing
estimate
actualanalyze
inco
rpor
ate
validate
confidence
Make 2 ordered lists: !
1. The most important people on your team 2. The people with whom you have the best relationships
relationship architecture
How can you improve your relationships on the team?
How will that impact your work and happiness?
r e l a t i o n s h i p s a r e l i k e f i l m s t r i p s
r e l a t i o n s h i p s a r e l i k e f i l m s t r i p s
w h a t c a n y o u d o t o b u i l d y o u r c a r e e r c a p i t a l ?
c o m m u n i c a t i o n + !
!
!
c o m m u n i c a t i o n + w o r k t h a t m a t t e r s +
!
!
c o m m u n i c a t i o n + w o r k t h a t m a t t e r s +
c a r e e r c a p i t a l !
c o m m u n i c a t i o n + w o r k t h a t m a t t e r s +
c a r e e r c a p i t a l =
g r e a t n e s s
W h e r e d o y o u w a n t t o g o
f r o m h e r e ?
T h a n k y o u !
h t t p s : / / p o p f o r m s . c o m h t t p : / / k a t e m a t s . c o m
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