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The speech describes how the huge quantity of data generated by mobile phones can be employed to visualize human urban flows. The case of Geneva
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VILLE VIVANTE
presented by Interactive Things
How can we bring mobile data to life?
presented by Interactive Things
THE VISION
01
2
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INTERACTIVE THINGSUser Experience & Data Visualization Studio
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Data BaseAnonymized mobile data provided by Swisscom
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Data BaseAnonymized mobile data provided by Swisscom
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Data BaseRepresented in an artistic way
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Data BaseRepresented in an artistic way
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THE PROCESS
02
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Find Personal Stories
Understand the Data
Make it Attractive
The ProcessSimplified in 3 Steps
presented by Interactive Things
Data AnalysisTo understand the data, we use whatever tool is necessary
8
presented by Interactive Things
Data AnalysisTo understand the data, we use whatever tool is necessary
8
presented by Interactive Things
Data AnalysisTo understand the data, we use whatever tool is necessary
8
presented by Interactive Things
Data AnalysisTo understand the data, we use whatever tool is necessary
8
presented by Interactive Things
Data AnalysisTo understand the data, we use whatever tool is necessary
8
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~200’000
Hand Overs per Day
~2’000’000
Calls per Day
Cell Position
Provided DataAnonymous Mobile-Usage Data of One Week
StorytellingTransform the Data in Stories
Visual DNAHow does the Visualization look like
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Visualization PatternsConvey growth, interaction, dynamics, ebb and flow.
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Scale of Abstraction-
13
SpecificAbstract
presented by Interactive Things
Scale of Abstraction-
13
SpecificAbstract
21:33
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22:10MONDAY
22:10 22:10
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MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY
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MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY
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MON TUE WED THU FRI SAT SUN
13:50 21:30 22:10
Timeline-
presented by Interactive Things 17
THE OUTCOME
03
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Design StrategyOur two Principles
Provide insights through stoytelling
Get attention through emotions
presented by Interactive Things 19
Communication PrinciplesGet attention through emotions and provide insights
Projection Posters
Abstract Specific
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More Information-
villevivante.ch datavisualization.ch
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Many thanks!Don’t hesitate to get in touch
Email hello@interactivethings.comWeb http://interactivethings.comTwitter @ixt
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