13th North Carolina Serials Conference, April 15-16, 2004 1 Working with Vendors: Collaborating to...

13th North Carolina Serials Conference, April 15-16, 2004 1

Working with Vendors: Collaborating to Drive Product

Development

Yvette Diven

Director, Product Management, Serials - R.R. Bowker

13th North Carolina Serials Conference, April 15-16, 2004 2

What Exactly is Collaboration?

What we’re talking about n. Working together, especially in a joint

intellectual effort

It doesn’t have to mean… n. Cooperating treasonably, as with an enemy

occupation force in one’s country

Most barriers to collaboration are not technical.

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Identifying Collaborative Partners

ILS Vendors Publishers Subscription Agents Serials Management

Companies Archives and Portals Library staff Faculty User Communities Other Institutions

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Potential Areas of Collaborative Product Development

Workflow Serials management (e-journals) Acquisitions, ILL, cataloging

Administration Collection assessment, reporting Electronic rights management (ERM)

Service Patron and end-user tools Archiving and digitization

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Collaborative Product Development

Partners lend expertise and insight Multi-phased

Concept Prototype Beta version Launch/Release Post-Launch/Enhancement

Requires a time and resource commitment

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Successful Product Development

Creates useful and usable products Identifies a need Proposes potential solutions Involves the customer/user

Defines the scope of the need Determines the value of the product

Is an iterative process Average 15-18 month cycle

Is standards-based

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Benefits of Collaborating

You effect change!You effect change! Establish ongoing

relationships Networking Industry

involvement Special partner

status? Price discounts?

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Contact Information

Yvette Diven

Director, Product Management, Serials

R.R. Bowker

678 Noe Street

San Francisco, CA 94114

Direct: (415) 861-3080

Toll-free: (888) 269-5372 ext. 3024

Email: yvette.diven@bowker.com