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Ancillary Task 1: Poster Ancillary Task 1: Poster AnalysisAnalysis By Kym TranBy Kym Tran
SIN CITY MOVIE POSTERPurpose:This poster is to
advertise the film, but also
shows who the films is directed by, who stars in it and who the special effects are by. But it does still look
modern.
Colour:Red, black and white colours are used. The red lips of the woman stand out within the
picture because of everything
else around her being in black
and while except for the film title
itself. This draws the eye in to look at the
surrounding detail in the poster also.
Key Image:The poster
depicts an action film. The large gun the woman is holding ready
to fire proves this to us, but the feminine
touch of the red edited lips lead
us to believe maybe this film
has an air of romance,
passion or just simply death about it too.
Background:In the
background of the poster we
can see a brightly lit city, which matches the title of the
film, so it lets us know where the film is going to take place, it is
dark and raining.
SIN CITY MOVIE POSTERRealism:The poster
doesn’t look very realistic because
of the edited colours and the
cartoon like rain, we can tell this film will have some form of
animation in it.Text Colour:
The text colours are red and
white. Obviously the white text
has been used to contrast from
the mostly black background so
we can read what is on the
poster. The main film font is
bright red to catch our eyes
and make it clear as to what
the film is actually called.
Text Font:The film name
itself is in a much larger font size to make it
stand out. There is also a comic
book like description in the corner of
who the actress is and who she is
playing.Tag line:
The poster doesn’t appear
to have a tagline, which means less is given away by wording and more is given away by the image itself.
The small box in the top right
hand corner is not a tag line although from far away we
may presume it is.
SIN CITY MOVIE POSTERLay out:The layout of the
poster is very clever. Although
the image is directly centre
stage of the poster, like most film posters are,
our eyes are drawn to the surrounding
features of the poster, for
example when we look at the title of the film, we then look straight to
the woman’s red lips because
those are the only two times we see colour on it. When we see the comic book style box at the top we then
look at the directors because that is the writing
in black and white, the small
print isn’t as significant.
Target Audience:Other sin city
posters have a sexual vibe to
them too, normally
highlighting one other thing in red
as well as the title, or showing
a person in colour but the
rest on black or white, it is aimed at 18+ who likes
violence and passion, or comic
books.
Reaction:I really like this
poster, although I have seen the
film, before I had the posters
always intrigued me, I never understood
exactly what the film would be like.
The posters encouraged me to
watch it.
THE DARK CORNER MOVIE POSTER
Purpose:The purpose of this poster I think, is to shoe what the film is about, perhaps the man behind
the blind is peaking through at the woman’s life, and she is shyly letting him., it
shows you who the film was made by, who it stars and it’s directors and
creators.
Key image:The two key
images are the man behind the
blinds and the shy woman in a bold
colour. We presume this must
be a drama or romance from the way the woman is standing, slightly off to one side,
she may be embarrassed or
hurt.
Background:What seems to be
a peeping man looking at a small woman, obviously is meant for us to
think in a more metaphorical way. Maybe about the
importance of each characters,
perhaps they play large roles,
depending on their picture sizes.
Colours:A very strange pallet
has been used for this poster. A really
dark green is the background
colouring, which is rather different from
your classic black background. The woman wears a
mustard yellow Mac which matches the film title this shows us the film will be
about her.
THE DARK CORNER MOVIE POSTER
Realism: This film poster
isn’t very realistic, because nothing is
real in it. The characters and
fonts and backgrounds are all hand painted and edited. It is
not a photograph of actual people or
anything real. Although it is
painted it is done so dramatically we
can see the emotions of the
characters almost better because of
the colouring
Text Font:The font is very
clear to read, bold and good
colouring, draws our eyes to it, rather than it
being some boring font for the main title, it is italic,
unlike the rest of the text to make it stand out. It gives the poster a 50’s
feel.Tag line:
There are no tag lines in this poster, only the names of the creators of the film and the actor and main actress who the play the
two characters we can see painted in
the poster. The title of the film is
supposed to speak for itself.
Title Colour:The title colouring consists of three main colours…
mustard yellow, matching the
woman’s clothing, a muted white and a bright white for the main actors and actress’s
names.
THE DARK CORNER MOVIE POSTER
Layout:The layout of this poster has a real
50’s American feel to it, the font, the
clothing of the woman in the Mac
and almost matching hair
colour and heels along with the
subtle dark lighting takes us
back. Perhaps the theme of the 50’s
also runs clear because still
women in America were seen as the housewives more in the suburbs, as
this lady is dressed like a middle classed
mother we presume maybe
that the man behind the blind is
her lover or her husband. There
are many things to think about within
this poster, everybody will have different
ideas from how the poster is laid out.
Target Audience:The target
audience would be people who enjoy older films or films
set in a time of the 50’s. or maybe
just people who like the particular actors and actress
that star in the film.
Reaction:This poster makes me want to see the film, as it has me
wondering why the artist of it has made the lady smaller on it. I
cannot tell if they wants me to think
she is less significant or that
she is trying to hide. It is
intriguing and I am also fond of the colour palette throughout the
whole poster, it is different to what
we see nowadays.
LETTERS TO JULIET MOVIE POSTER
Purpose:The poster has
very small printed details at the
bottom, so the picture tells us the
story, clearly a romance is involved.Colour:
This is very much an autumn like
palette of colours used in the
posters. The film is set in Italy and for me before I knew this I felt
like the poster had a European
romantic element to it, just from the
colouring used. The woman’s eyes match the green
tree leaves behind her and in the picture she is holding, which
draws everything together.
Key Image:
Background:The background of the picture is blue
sky and dark green leaves, framing the
beautiful woman’s face holding the picture, it makes us focus on the love story she is holding in her
hands.
The key image in the poster is split
into two parts, one part is the woman holding the love story in her hands, the
part underneath her are the
mature couple we see holding
hands in what appears to be a rather romantic vineyard type
setting.
LETTERS TO JULIET MOVIE POSTER
Realism:The images used
in the poster have realistic qualities. The woman looks
like she is standing in front of a painting and holding a painting
on an envelope herself.
Text Colour:The text colours
are A sort of mahogany reddish brown, a mustard yellow colour and black . The text
colours individually draw your eyes to the priorities of the
poster. The title in the more eye catching and
contrasting colour of the envelope, the question in black and the
small print fading into the bottom of
the poster.
Text Font:There is not
really anything special about
the font in this poster. It is very simplified, so as to not take away
meaning from the poster itself.Tagline:The tagline of this movie, as
we can see written on the
envelope in black writing is: “what if you had a second chance
to find true love?” it is a
rhetorical question to make the
audience think. Of course from this we realise
the film is one of a romantic
genre.
LETTERS TO JULIET MOVIE POSTERLayout:
The layout of the poster has a
European romantic
element to it. It makes the
audience think of autumn
because of the colour scheme and of romance because of the couple at the
bottom holding hands. The rhetorical
questions makes us question
romance ourselves and we are enticed by the name of
the movie because when we hear Juliet, most will refer
back to the play of “Romeo and
Juliet”.
Target Audience:The target
audience for this I think would
mainly be women, as the
style of the poster is very romantic and picturesque. Although the
beautiful woman in the centre, may attract a male audience
too.
Reaction:I think this poster
is very good in terms of matching
its romantic genre. I think it’s
a beautiful poster, I really
like how everything is put together and the
metaphor of holding a love
story in the woman’s hands.
Purpose:The purpose of this poster is to
invite us into the fantasy land of the
film, just as the small girl in the
picture looks invited into the
bright light. It also has details of the
film at the bottom.Colour:
The colour palette of the poster is
very basic, black, blues and bright white where the
light is in the centre. It gives
the poster a sense of darkness and mystery, quite
obviously a fantasy colour
palette, it matches the genre
of the film and makes us focus on
the intriguing picture in the
middle.
Key Image:The central image
is a small girl walking towards/
standing in front of what looks like an
old time portal, the shadows and shapes of the lurching trees
surrounding her and the goblin
type concrete arch show us this is a
dark film. She may be stepping into
the unknown.
Background:The edges of the
picture are jet black, which
means we are supposed to focus
on the central image, behind the title of the film we see a bright light, this may indicate
that there is something on the
other side.
PAN’S LABYRINTH MOVIE POSTER
PAN’S LABYRINTH MOVIE POSTER
Realism:There is nothing
realistic about this image on the
poster except for the human girl standing at the
bottom. Everything else looks to be pure fantasy. It does not look like a photograph, therefore it
doesn’t have much realism about it.
Text ColourThe small print at the bottom is a dark blue, and
some white under that, it doesn’t
appear to want to stand out, the
dark brown/gold colour with the title of the film contrasts to the
bright light it Is in front of., which is why it draws our
eyes to it.
Tagline:There isn’t a
tagline on this poster. I don’t think the film
itself has one, but I know that from
this image it doesn’t need one
to be able to attract your
attention. It is eye catching as it
is, without a question or a
tagline on it. The picture speaks for
itself, let’s you interpret it
however you want to.
Text Font:The text font looks to be a sophisticated
type. The letter “R” has joined with the trees
around the border of the
picture, showing it is intertwined.
PAN’S LABYRINTH MOVIE POSTER
Target Audience:The target
audience for this would be fantasy lovers, and even though it looks dark, perhaps
children as it has an element of
mysterious adventure about it. Also lovers of European films.
Reaction:I think this is a great poster, it
really matches the film itself, its genre and its
mystery. It shows us there will be an
adventure and although we don’t
know the significance of the
girl, we assume she will be part of it. There’s lots to
look at, but its not overly busy.
Layout:I like the layout of this poster. I think it is very clever how the
edges are blackened so
you only see the central image.
When you look in the centre, then gradually look
further out, you notice the giant
moon above what looks like a portal, you see the trees and
the gremlin/goblin
type sculpture in the arch. It is very detailed,
even the smallprint at the bottom has the details of the creators and
everything, but the main focus of the layout is
the image.
Purpose:The purpose of this poster is to
show us the main characters, the
dramatic emotion of these
characters and a list of the seven
deadly sins.
Key Image:The key image is of the two main male characters
and in the middle of them, a list of the seven deadly
sins. There is pure emotion in
the eyes and faces of both the characters and
the list of the sins is crossed off one by one with a red
dash.
Background:The background is a mixture of dark colouring at the top and at the
bottom right hand side, it looks like
there are scratching in a wall, showing patterns with
different colours.
Colour:There is a fiery
colour palette to this poster. The red and rustic golds, oranges
and yellows even in the characters
faces make us think that this will
be a very emotional film,
filled with violence and struggles.
The mix of colours and characters faces make us perceive the
poster and film this way.
SEVEN MOVIE POSTER
Realism:The emotions on
the faces and necks of the
characters look realistic, but the
background is obviously edited. We can only see the heads of the characters, the
rest is just edited background.
Text Colour:The text colour of
the list of sins blends in with the
yellowing colour on the main part of the poster but
then crossed off with a vibrant red colouring. The title is in bright white,
the most stand out thing about the
poster. It is clear and central
positioned at the bottom. There is no small print to
this poster though.
Tagline:The tagline is right
at the bottom of the poster, barely
noticeable from far away it reads “seven deadly
sins. Seven ways to die” this gives us the message
that there will be death and violence
within the film, and the deaths will be related to the
seven deadly sins. It it perfectly
suited to the film.
Text Font:The font of the title stands out,
because unusually all of the letters are
lower case whereas the
actors names and sins are in capital
letters.
SEVEN MOVIE POSTER
SEVEN MOVIE POSTER Target Audience:I think this poster
would attract lovers of horror and dramatic
impacting films, it looks like a dark
film full of emotion and fear. We can see this purely
from the eyes of the characters, one
looks angry and the other scared. Plus the use of
famous actors will draw the eyes of
fans.
Reaction:Reaction:If hadn’t already If hadn’t already seen the film this seen the film this
poster would poster would definitely made me definitely made me want to. The image want to. The image is interesting and is interesting and
the tagline to match the tagline to match makes me want to makes me want to know how the film know how the film
relates to the seven relates to the seven deadly sins. deadly sins.
Layout:The layout of the poster, I think, is split into three
parts. On the left Brad Pitt, in the centre the sins and the title, and the right
Morgan Freeman. I think
this layout is supposed to be
so we give everything a
proper look at. It is like the sins
are between the two characters and that they are standing back to back. Whether this
means they are against each
other, we don’t know but it does
create some form of
separation between the
pair.
Purpose: The purpose of the poster is to show
the dilemma Edward – the main character – in in. He is in love with
the girl who is embracing him,
the his deformity doesn’t allow him
to return the affection, the
poster gives us the details of the
film, who it is created by, directed by.
Key Image:The central
image is of the gothic main
character looking hurt while the beautiful girl is embracing him.
He cannot return her affection,
hence the hurt expression on his face. We see how
helpless he is because of his scissor hands.
Background:In the background of the couple, is a blue sky filled with lots of soft white clouds. It gives a sense of purity and innocence about the film,
matches the word “gentle” used in
the poster.
Colour:The colours in the
background contrast with
Edwards gothic look. The poster is
split in two. Picture and
information, quite clearly separated, by the bright white
and the cloudy scene behind the
characters.
EDWARD SCISSORHANDS MOVIE POSTER
Realism:There isn't an awful lot of
realism about this poster, the
background of the sky for starters shows us how
fictional the story is. As well as the main character
having a variety of scissors, knives
and garden tools for hands.
Text Colour:The text colours
are black blue and blue. They are
used to contrast against the part of
the poster they are on to make the
lettering stand out. Black at the
top over light blue and white. Dark blue over bright
white at the bottom.
Tagline:There appear to be two different taglines in this poster. The first
talking of a gentle man, making us sympathise with
the gothic looking deformed
character we see in the picture. And
the second describing the feelings of the couple we see. How they feel
about their situation and each
other.
Text Font:There isn’t
anything special about the font. It is quite plain. The
word “Scissorhands” is in capital letters
though, emphasising the main storyline.
EDWARD SCISSORHANDS MOVIE POSTER
Target Audience:I’m really not sure what audience this film poster would grab the attention
of. In a way it is funny because of
how silly the situation is, but at the same time we sympathise for the
main character.
Reaction:I like this poster, but I think there could have been
more to it, a little less writing and perhaps a larger
image with a more enticing
background. It isn’t as interesting as the film itself, I think it could have
done better if it matched with the
vibrancy of the film more.
Layout:The poster is split
in two. Picture and information,
quite clearly separated, by the bright white and the cloudy scene
behind the characters. By having it this
way, it is easy for us to focus just
on the image and emotions in the picture of the
couple, then to read after what we can in the
small print and the title. There is a bold tagline at
the top of the poster and one
more in the beginning of the white box filled with text. We
focus mainly on the bold black
line as it is much bigger.
EDWARD SCISSORHANDS MOVIE POSTER
Purpose:The purpose of this poster is to
show the mixture between romance
and violence of the families within
the movie..
Key Image:The main image
is a young couple kissing
with the surrounding
families looking like they are
ready for a gun battle.
Regardless of how violent
everything else is around them,
there is a shining heart at the top of the page showing how powerful
their love is for one another.
Background:The background is a swirl of strange
colours, fading into each other
with families and the couple in front
of it all.
Colour:The colours used give the poster a surreal feeling, the purples and
greys make it look like a storm is coming at the edges of the
pages where we can see the
families ready with their
weapons. And the orangey golds
everywhere else make it seem like the heavens are opening for the young couple in
the centre.
ROMEO + JULIET MOVIE POSTER
ROMEO + JULIET MOVIE POSTERRealism:There isn’t much realism to this
poster, we can see that nearly all of it has been edited,
the surreal colours and the families at
the sides have been colour
editesd.
Text Colour:The bright white is used for the title of
the film, contrasting against the other colours. It
makes it easy to read and makes it stand out, over the couple. The tagline is in black with a yellow outlining
under the shining heart. The small print is in dark orange at the bottom, so it
doesn’t stand out much and the date in the small print is
white too.
Tagline:The tagline,
although small reads “my only love sprung by my only hate” this helps us make more sense of the
battling families at the sides of
the posters. This hatred has
bought a young couple together
despite everything else.
It is a very strong, very
romantic powerful tagline.
Text Font:The font is very
bold for everything,
makes it easier to read the
names of the actor/actress, the title and
even the tagline too.
ROMEO + JULIET MOVIE POSTERTarget Audience:
The target audience for a
film like this, of course would be
Shakespeare fans, and also
lovers of romance,
violence and drama.
Reaction:I think for its time that it was made this is a very well edited and good
take on surrealism for a
film poster. It has everything in it that we need to
know. The love is streong between the couple and the families are
clearly very violently at war
with one another.
Layout:The layout of the
poster is well spread out. Even though there is a lot going on we can clearly see
there is a young and in love
couple at the centre of this
battle between the violent and heavily armed families that
stand either side of them. The metaphorical
love heart about them and the heavenly light
stays central to the poster. So the violence
does not take centre stage
over the love of the couple.
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