Attaining Energy Efficient Mobility in an Ageing Society The AENEAS project Matthias Fiedler...

Attaining Energy Efficient Mobility in an Ageing Society

The AENEAS project

Matthias Fiedler

Rupprecht Consult

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

Who is old?

• How does mobility in older ages look like?

• What do older people want?

• And what do they need?

Photos: City of Odense, Salzburg AG, ZGB

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

• Europe is challenged with a car generation growing old

• Needs and expectations are different from older generations before

Source: Mobilität in Deutschland 2008

Mobility Trends (2002 to 2008)

-12

35

-2-3

9

-15

-10

-5

0

5

10

15

daily car use daily PT use driving license

Mobility Trends

18-24 years

65+ years

City of Odense

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

Towards the multimobile older passenger

• Promote sustainable alternatives to the private car (encourage)

• Make sure that older people can use them (enable)

• Keep senior citizens fit and mobile

• Improve safety of older people in transport

• Exchange knowledge across Europe

• Create awareness for the (future) dimension of the challenge

City of Odense

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

AENEAS activities

• Application of soft measures:

• Multimodal training

• Individualised Travel Marketing

• Citizen and Stakeholder Involvement

• Awareness raising, mobility days, guided trips and more

• European transfer via dedicated training workshops for transport practitioners and urban planners

• Best practice database on the internet

• Toolbox for passenger and driver training

• Study Tour Catalogue and Good Practice Implementation Guide

ZGB, Salzburg AG

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

Partners & Contact• 5 European Cities, their Public Transport

Operators and local NGOs• City of Donostia – San Sebastián (ES)

• City of Kraków (PL)

• City of Munich (DE)

• Green City (DE)

• MVG (DE)

• Salzburg AG (AT)

• ZGB (AT)

• 2 European Networks• EMTA - European Metropolitan Transport

Authorities (FR)

• AGE – The European Older People’s Platform (BE)

• 2 Supporting Organisations• Rupprecht Consult (DE), Coordination

• REC - Regional Environmental Centre for Central and Eastern Europe (HU), Dissemination

• Project Ambassador: Ragnar Domstad (SE)

AENEAS supportersAENEAS partners

Other countries

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Kraków

Odense

Salzburg

Munich

Donostia - San Sebastián

Rupprecht Consult

AENEAS is supported by:

The AENEAS project ECOMM 2010 Graz Matthias Fiedler

How can I take part?

• Focused Training Workshops for Practitioners:

• Odense, 10-11 June 2010: Cycling and health

• Salzburg, 25-26 November 2010: Older passengers: It´s all about communication. How to address them? How to keep them?

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www.aeneas-project.eu