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Big Data’s Use In Big Companies. Ryan Hopf. What Is Big Data?. How Is It Collected?. How Is It Used?. Marketing Operations. - PowerPoint PPT Presentation
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Big Data’s Use In Big Companies
Ryan Hopf
What Is Big Data?
How Is It Collected?
How Is It Used?Marketing
Operations
A dude at work was complaining that his spoons were slowly disappearing from the lunch room. He had brought 6 to work and he was down to 2. Everyone else in his lab
hatched this plan:
Every time someone sent him an email, at the bottom, in white text (i.e. invisible
unless highlighted), everyone would write “SPOON SPOON SPOON SPOON SPOON
SPOON SPOON”.
We all did this for several weeks (he had a Gmail account) and that’s when he started losing his mind: every website he visited
had ads for spoons and flatware! He thought Google was reading his mind.
How Is It Used?Marketing
Operations
What Are The Benefits
What Are Some Problems
Privacy
Censorship
Pictures/ Video
Accuracy
What Is The Future
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