Caerus Solutions

High Impact Communication Solutions Caerus

The paradox of communication requirements

Role for organizational content, communication

Builds Awareness

Improves Bottom-line

Reduces Conflict

Competitive Differentiation

Perceptions of Expertise

However, organizations face many challenges

Diverse Target audience

Lack of uniform Template

Limitations of editorial Talent

Conflicting demand on Time

Introducing content solutions from Caerus

The Caerus ‘Co’ Principles

Coherence

Conciseness

Consistency

Connection

Comprehensibility

Our services

Presentations

Case Studies

Articles

Speeches

#1: Content and editorial solutions

WritingResearch, Content, Copy

RewritingStructure, Flow, Style

EditingUsage and Structure

The Caerus process

Primary

Research and

Understanding Conceptualizing

and Creating

Content Developing

Final Integrated

Document

Example: Process flow in credentials presentation

Credentials presentation for a new business

Audience – potential clients

Tonality – professional, classic and understated

Example: Training module for marketing interns

Communication for the 20th century

Audience -Management Trainees

Tone and approach - Simple, lucid, Instructive

Example: Informal brainstorming session

Skin care amongst teenage girls

Audience- Brand and communication team

Tone and approach: Young – representing the target consumer

Example: Seminar on Indian innovation

The changing geography of ideas: Resurgence of India Innovation Inc

Audience- Global pharmaceutical professionals

Tone and approach: Statistical, data heavy

#2: Design and Layout Solutions

ThemeConcept , Logic

BrandingCorporate consistency

AestheticIllustration, Graphics,

Example: Drug development process

Before

After

Example: Supply chain tracking

Before

After

Example: Movie theme for youth

Caerus Edge : Communication for Performance

#1: Sharply focused solutions

#2: Time and cost optimization

#3: Customized content created for audiences

#4: Builds perception of domain expertise

#5: Quick turnaround times

Our team

Hand picked team of executives with over 10 years experience in

communication, brand management in reputed advertising agencies

Our clients

Bilcare Research* Anand Rathi * Pathfinders Destination Management

Services*Thought Blurb* Thought Bubbles* Asli Ya Nakli*

Partner us

Caerus Solutions

Pranoti Sheldenkar-Thakur +91 9823268565/ Pranoti.s@gmail.com

End-note

Spirit of opportunity, luck and favourable moments

Son of the King of Gods, Zeus

Always represented as beautiful youth with winged

feet and a single lock of hair, which can be grasped

The lock which can be grasped.

pronunciation: KY-russ,. Greek Καιρός, Kairos

Caerus