Creating a residual income for your business

CREATING A RESIDUAL INCOME FOR YOUR BUSINESS

Brad Clarke

Agenda

Catalyst for change..

Haas

Making more money

SaaS

Software + Services

Hosting

DaaSPaaS

IaaS

HaaS

Subscription Licensing

Catalyst for change..

• Harder to secure credit

• Large Capital expenditures are risky for SMB’s

• Protect cash flow

New Financial world post GFC

Advancements in technology

• Virtualisation

• WWW & the Internet

• Cloud Computing

Catalyst for change..

‘Subscription’ Services disconnects price from

cost and reconnects price to value

Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 $-

$1,000

$2,000

$3,000

$4,000

$5,000

$6,000

Traditional Model

Payment Type PC (Hardware)

Office 10Pro

Windows 7 Total Year 1

Traditional Up Front $2,000 $499 (OEM Guide) $240 (OEM Guide) $2,739

Haas, Subscription Licensing

Annual $800 ($2.4k/36mth) $252 (OVS) $92 (OVS) $1,144

Hass costing model..

OPEX expense: Annual cost after tax benefits are $823

Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 $-

$1,000

$2,000

$3,000

$4,000

$5,000

$6,000

Traditional ModelHaas + Subscription

Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 $-

$1,000

$2,000

$3,000

$4,000

$5,000

$6,000

Traditional ModelHaas + SubscriptionShow me the money

Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 100

500

1000

1500

2000

2500

3000

Open Business

**OB & OEM purchased every 4 yrs1 Copy of Office Pro RRP 23rd June 2010

Costing Office 10 Pro

Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 100

500

1000

1500

2000

2500

3000

3500

Open BusinessOpen Business + SA

Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 100

500

1000

1500

2000

2500

3000

3500

Open BusinessOpen Business + SAOEM

Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 100

500

1000

1500

2000

2500

3000

3500

Open BusinessOpen Business + SAOEMOVS (Real Cost - OPEX)

Building Hardware as a Service (Haas) into your business model will

1. Saves your customers money

2. Helps you standardise your customers infrastructure

3. Helps you demonstrate the value of IT to your customers (always have the latest technology)

4. Helps you build a residual income

Open Value Subscription is the cheapest way to purchase Microsoft licensing and offers your customers the most benefits

(Home use program, Windows Enterprise, MDOP, Training days etc..)

Summary

The Microsoft Partner Network For SMB Partners

“I am part of the community where I connect with Microsoft and partners who are in my field of business.”

Community

“I can strengthen my expertise and demonstrate my company’s strengths to customers through commitment within the Microsoft Partner Network.”

Silver Competency

“I am recognized by the Microsoft Partner Network for offering ‘best-in-class’ solutions and undergoing a rigorous and auditable approval process customers value.”

Gold Competency

“I enjoy the support of the Microsoft Partner Network, which helps me develop my business and see opportunities.”

Subscription

bradcl@microsoft.com