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development plan advice
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Jude Bird & Rob Howell
Development Planning For Arts/CreativityWhat is a development plan?
Why do one?
The Journey
Introduction
Context/background
Current picture-where are we now?
The Potential
Vision –where we want to be three to five years down the line
The Partnerships-working with others
Within the school Other schools Creative individuals Creative and Cultural organisations Funders Wider community-demographic and
communities of interest Regional/national/international
Movers and Shakers
Who will you engage in the work? Key people within the school Key people outside the school Where can the plan be aired and be a regular
agenda item? How is it going to work? Is there a
management structure to underpin the work?
Activity
Year 1 –detailed
Year 2 – developmental
Year 3- (and beyond) consolidation
Develop a rolling programme which can be added to and changed on an annual basis
Moving the Work On
Reflection Communicating/advocacy Witnessing Sharing Developing practice into policy and theory Doing it! Remembering Recording the Journey
Accommodating Change
Change of personnel Government policy Change of premises Funding structures Change in intake/demographics Recognising it is going to happen and creating
space for change
Jude Bird & Rob Howell
Top Tips for (Hell)?(Fun)? (D)?raising: How to get the dosh
£££££££££££££££££££££££££££££££
• Look for funds where their criteria link with your ambitions.That way you avoid doublespeak!
• One size doesn't fit all• Do they want to be a majority or minority
funder
£££££££££££££££££££££££££££££££
• Read the guidelines!• Look at the language used.• What have they funded in the past?
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Be strategic and realistic-if their annual fund is 100k apply for a small chunk as they are unlikely to fund one application of 50k.
£££££££££££££££££££££££££££££££
• Money "laundering". many funds will not give to statutory organisations-which schools are. HOWEVER you can go through the PTA, local charitable organisation or set up and constitute an unincorporated association
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Buying outputs? (Hard) Selling social benefits (Soft)
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Deadlines, panel meetings, Outcomes. Turnaround time.
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Cultivate relationships with the funders - talk to them - no funder should be surprised to receive an application
Without applicants there is no funding body - remember that this is a symbiotic relationship
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Prioritise your language. What are the "speak" and stated priorities of the funders?
Tell the story, write the narrative in an accessible and interesting way
£££££££££££££££££££££££££££££££
Maximum word count? Answer the questions/criteria and do it in
order. Be specific
£££££££££££££££££££££££££££££££
Don't leave it 'till the 11th hour (Sunday night homework)
Get someone else to read, proof, edit and check the budget balances
£££££££££££££££££££££££££££££££
BE creative with your match funding. Think about in-kind, the value of volunteers, room hire etc.
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If you've no track record start small and use the success of that bid to launch the next one
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Time/ Effort/ Output.
it is estimated that one hour in ten is productive. however if that generates £5k that is a good use of time
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Summarise the application with the cover sheet
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