FCS Social Media Presentation

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Let’s Get Social

Doug Edlund, Assistant DirectorUTIA Marketing and Communications

”What makes you weird, makes you unique and therefore makes you stand out.”

-Dan Schwabel

The Science of Storytelling

100,500

60X Faster

Healthy Food Choices

Workplace Conflict

What’s this got to do with social media?

“Good content always has an objective; it’s created with intent. It therefore carries triggers to action.”

- Ann Handley

Quality Over Quantity

”Being effective at social media, whether for business or personal use means capturing people who have short attention spans. They’re only one click away from a picture of a funny cat, so you have to make your thing more compelling than that cat…and that can be a high bar.”- Alexis Ohanian

Questions, Thoughts?