Grow Your Business Through LinkedIn€¦ · Sources: 2015 B2B Content Marketing Trends/ North...

Grow Your Business Through LinkedIn

Presented byLindsay Young, MBA, CPSM

nu marketing

LinkedIn Outline

• Benefits to LinkedIn• Individual• Company

• Company LinkedIn Pages• Success Stories• Utilizing LinkedIn• LinkedIn Template and Guidebook• Questions/Comments/Discussion

Benefits to LinkedIn - Individual

• Strengthen Existing Professional Relationships• Connect with Alumni, Colleagues and Industry Partners• Know When Your Connections Move Companies • Perceived as the Expert in Your Industry

Benefits to LinkedIn - Company

• Grow Your Business• Research Customers, Prospects, and Future Employers• Increase Professional Brand Recognition • Marketing, Sales, and Recruiting for Your Company

Company LinkedIn Pages

• Mini Website• Showcase Pages• Think Like a Journalist• Compelling Graphics or Videos• Engaging Content• Targeted Ads

Success Stories

Differences in Paid vs. Free Version

• Business, Recruiters, Sales Professionals• More In Mails • More Introductions • See Everyone Who Has Viewed Your Profile• Additional Search Filters

Any Questions?Break

Let’s Explore

LinkedIn Template and Guidebook

www.numarketingllc.com/references

Questions?Comments?

Lindsay Younglindsay@numarketingllc.com

316-680-3097https://www.linkedin.com/in/lindsaylyoung

/numarketingllc /numarketingllc