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BIRMINGHAM LAW SOCIETY28 JANUARY 2015
VISITOR ECONOMY
INTERNATIONAL
VISITORS UP
32%
34 MILLIONVISITORS
UP 12% SINCE 2006
BEST UKDESTINATION
GROUP LEISUREAWARDS 2014
30,000BED SPACESAND GROWING
32 PLACESHIGHERICCA RANKING
HIGHEST HOTELOCCUPANCY RATEON RECORDSEPTEMBER
82%MOST POPULARCONFERENCEAND EVENTDESTINATIONOUTSIDE LONDON
£11 MILLIONECONOMIC IMPACT
FROM BCBEVENT WINS
INVESTING IN THE FUTUREKey developments
INWARD INVESTMENT
MORE JOBSAND PROJECTS
FROM FDITHAN ANYOTHER REGION
UK’S MOSTENTREPRENEURIAL
TOP MERCER UK CITY FOR QUALITY OF LIFE
BIRMINGHAMPROVIDED OVER50% OF REGIONALJOBS 2013/14
£2.6 BILLION
CAPITAL
2013 & 20146000GBSLEP
NEW BUSINESSESBORN IN THE
18000
INVESTMENTSECURED
CITYJOBS2013/14
WEST MIDLANDS ONLY REGION TO HAVE A TRADE SURPLUS WITH
CHINA2013/14
GBSLEP 2014
The top of the grid represents higher job-creating sectorsThe right of the grid represents sectors driven relatively more strongly by inward
investment.
SECTOR STRATEGYS
ou
rce
of
inve
stm
ent
op
po
rtu
nit
ies
Economic impact (short to medium term)
BPFS
Financial Services
Advanced Engineering
Automotive supply chain
ICTFood & Drink
Logistics
Digital media
Med tech Low carbon industry
Bio pharma research
Built to last
Creating the buzz
Global powerhouse
Quality over quantity
BPFS Advanced Engineering Life Sciences
EnvironmentalITECFood & Drink
AdvancedEngineering
Food and Drink
The Food & Drinks Hub
City Centre Enterprise Zone
Tyseley Environmental Enterprise
• District
Life Sciences Campus
Longbridge ITEC Park
Advanced Manufacturing Hub
ECONOMIC ZONE DEVELOPMENT
“We needed a location that would work with us and
help us to grow. Birmingham offered all of this”
Geoff ChildsManaging Director - Extraenergy
“We are delighted to be establishing the centre in Birmingham which has a
significant and high-quality legal community”
Susan BrightRegional Managing Partner – Hogan Lovells
“Birmingham’s mix of professional tenants and companies has created a
natural micro-hub forthe financial services sector”
Richard McCarthyManaging Director – Deutsche Bank Birmingham
“We are very confident we will find the right people in
Birmingham area. We are also looking to develop talent and
create a graduate scheme”Chris Tolley
HR Director - Hydraforce
MARKETING BIRMINGHAMINDICATORS & COMMENT
INTERNATIONAL LOCATION OF CHOICECore City GVA growth 2013
Birmin
gham
Gre
ater M
anchest
er South
Leeds
London
Core c
ities
UK
Gla
sgow
0.00%
0.50%
1.00%
1.50%
2.00%
2.50%
3.00%
3.50%
4.00%
4.50%
Source: ONS
INTERNATIONAL LOCATION OF CHOICEFDI attracted to regions 2013/14
Great
er B
irmin
gham
& S
olih
ull
New A
nglia
South
Eas
t Mid
land
s
Coven
try &
War
wicksh
ire
Great
er M
anch
este
r
Leed
s City
Reg
ion
Derby
, Der
bs, N
ottm
, Not
ts
Sheffie
ld C
ity R
egio
n
Live
rpoo
l City
Reg
ion
Chesh
ire a
nd W
arrin
gton
North
Eas
tern
Wes
t of E
ngla
nd
South
Eas
t
Tham
es V
alle
y Ber
kshi
re
Lanc
ashi
re
Coast
to C
apita
l
Great
er C
ambs
& G
reat
er P
’bor
o
Hertfo
rdsh
ire
Oxford
shire
0
1,000
2,000
3,000
4,000
5,000
6,000
0
10
20
30
40
50
60
70
80
90
Jobs Projects Source: UKTI
#1FOR FDI
13/14
INTERNATIONAL LOCATION OF CHOICEEmerging trends in Real Estate
Rank European City InvestmentScore
DevelopmentScore 2014 + / -
1 Berlin 3.91 3.73 4 + 3
2 Dublin 3.83 3.65 2 0
3 Madrid 3.75 3.09 19 + 15
4 Hamburg 3.73 3.56 3 + 1
5 Athens 3.71 3.07 28 + 23
6 Birmingham 3.36 3.45 20 + 14
7 Copenhagen 3.36 3.43 8 - 1
8 Amsterdam 3.60 3.00 25 + 17
9 Lisbon 3.55 3.04 26 + 17
10 London 3.54 3.58 5 - 5
Source PwC – Emerging Trends Europe Survey JAN 2015
Source: The Economist Intelligence Unit
Voted
#43TOP 120MOST COMPETITIVE
GLOBAL CITIES
INTERNATIONAL LOCATION OF CHOICE
2015LOOKING FORWARD
THE TIME IS RIGHT
THE CITY IS READY
4 NEWHOTELS
4 DEVELOPERLAUNCHES
2CONFERENCENEW VENUES
7 BUSINESSEXPANSIONS
30NEW BUSINESSES
LOCATING20 CULTURALCELEBRATIONS
2INFRASTRUCTUREDEVELOPMENTS
2 NEW RETAILCENTRES
2 ENTERTAINMENTVENUES
2 BIRTHDAYCELEBRATIONS
2 SPORTINGCELEBRATIONS
2015
BIRMINGHAM LAW SOCIETY28 JANUARY 2015
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