Personal Branding Workshop for the College of Information Studies | University of Maryland

PERSONAL BRANDING!

HELLO

IN REAL LIFEI AM JUST AN

AVERAGE PERSON WITH A COOL WIFE,

TWO RAD SONS, AND I LIKE MUSIC.

HELLO

IN THE LIBRARY AND

ON THE INTERNET I AM JUSTIN

THE LIBRARIAN, A

SORT OF SUPERHERO

LIBRARY PERSON.

WHAT?Personal branding

gives your community a way of connecting with

you.

WHY?● It makes things a bit more

exciting

WHY?● It's fun to have fun

WHY?● You are a rad person.

Don't be greedy and keep it to yourself. Share!

WHY?● It gives the folks something

to remember

HOW?FIND SOMETHING YOU DIG.

FOCUS ON IT.

REPEAT.

HOW?FIND AN OUTLET

BLOG? TWITTER? TUMBLR?

YOU DECIDE!

HOW?HAVE A THEME

ENCOURAGE THE HEART

BE POSITIVE!

BENEFITS?● SHARING IS CARING

● It is rad to connect with people

● Builds community

● People ask you to be part of cool things

YOU ARE NOT a rockstar.

YOU ARE an average person.

BUTYou care. You share. You connect.

FRIENDSHIP!

TWITTER: @justinlibrarian

BLOG: justinthelibrarian.com

EMAIL: justinthelibrarian@gmail.com