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This presentation on Personal Branding was done for the College of Information Studies at the University of Maryland on January 30 2013.
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PERSONAL BRANDING!
HELLO
IN REAL LIFEI AM JUST AN
AVERAGE PERSON WITH A COOL WIFE,
TWO RAD SONS, AND I LIKE MUSIC.
HELLO
IN THE LIBRARY AND
ON THE INTERNET I AM JUSTIN
THE LIBRARIAN, A
SORT OF SUPERHERO
LIBRARY PERSON.
WHAT?Personal branding
gives your community a way of connecting with
you.
WHY?● It makes things a bit more
exciting
WHY?● It's fun to have fun
WHY?● You are a rad person.
Don't be greedy and keep it to yourself. Share!
WHY?● It gives the folks something
to remember
HOW?FIND SOMETHING YOU DIG.
FOCUS ON IT.
REPEAT.
HOW?FIND AN OUTLET
BLOG? TWITTER? TUMBLR?
YOU DECIDE!
HOW?HAVE A THEME
ENCOURAGE THE HEART
BE POSITIVE!
BENEFITS?● SHARING IS CARING
● It is rad to connect with people
● Builds community
● People ask you to be part of cool things
YOU ARE NOT a rockstar.
YOU ARE an average person.
BUTYou care. You share. You connect.
