Rental Conversion Burner Program Caroline Fluet – Unitil Donna White – O G Croteau P & H...

Rental Conversion Burner Program

Caroline Fluet – UnitilDonna White – O G Croteau P & H

August 27, 2015

Massachusetts Gas Service Area

Demographic of MA gas service area

Population # Housing Units

% Multifamily

Median Household $

Persons below poverty level

Gardner 20,354 9,126 47.5 $48,843* 14.4*

Fitchburg 41,000 17,117 51.7 $45,363* 20.6*

Ashby 3,208 1,067 3 $82,778 5.1

Lunenburg 10,086 3,668 9.7 $69,724 4.1

Townsend 6,905 2,511 13.7 $78,985 3.3

WestTownsend

2,125 77 0 $90,521 0

Westminster

7,277 2,716 13.8 $75,406 3.1

*State Average

6.7m 2.8m 41.7 $66,866 11.4

The OpportunityHow do we sell this product?

We sell by focusing the customer on “ease of conversion”.

Very little up front cost. A standard install could cost the customer as

little as having the chimney cleaned or installing a hard wire CO detector

How do we reach these folks? On the main and low use marketing by mail Mass Media( TV/Radio/Online) is a very

effective way to reach home and business owners.

Oil Prices vs CB Installations

2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 20150

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CB'sOil $

Standard Installation

Equipment inspection

Chimney inspection Gas piping to meter Flue pipe up to 6’ Barametric gauge Spill switch Burner install

Trade Allies and Contractors

Chimney SweepsProvide certificationClean the chimney

ElectricianWire the burnerInstall a hard wired carbon monoxide detector

Plumber:Provide written estimate Verify chimney certificateVerify carbon monoxide detector Install burner and coordinate the associated trades Coordinate final inspection and meter set

Conversion Burner Installations

Donna WhiteO G Croteau Plumbing & Heating, Inc.

What We Do:Site visitVisually inspect chimneyEnsure the location is up to MA CodeProvide Gas LoadProvide EstimateDo Installation

The Burner

Carlin EZ Burner50,000 to 275,000 btu’sSelection Guide Instruction Manual

Gas AnalyzerWohler A 400Provide print out

The Installation:•Clean the unit•Seal flue gas containing joints•Test the gas line•Schedule the Electrician•Adjust firing rate•Schedule City/Town inspection•Schedule meter set

Why I do thisThe what’s in it for me:

•Expands business•Visibility•Associations

Q & A