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SEO Basics – Part 1
Brian Childersfoxxr.com
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Remind me to take a picture
Please Check-in
Community Workshops | Brian Childers | foxxr.com | 831-531-7771
Foxxr Wednesday Workshops
Guaranteed
Foxxr Deep Dive
Source - http://blumenthals.com
Sources
1. Overview of SEO
2. Understanding Keywords
3. Content Optimization
SEO Basics – Part 1
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
How Search Engines Work
Relavance
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Authority and Links
Google Authorship
+40%
Source - http://getlisted.org
Anatomy of a Search Result
Organic = Long Term Residual Benefit
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
The Sobering Facts
Source - http://raventools.com/blog/how-to-forecast-traffic-by-keyword-rank/
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Community Workshops | Brian Childers | foxxr.com | 831-531-7771Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Community Workshops | Brian Childers | foxxr.com | 831-531-7771Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
• Keywords
• Frequency
• Relevance
• Competitive
Keyword Research
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Community Workshops | Brian Childers | foxxr.com | 831-531-7771Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
car
Community Workshops | Brian Childers | foxxr.com | 831-531-7771Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
electric nissan leaf car
Community Workshops | Brian Childers | foxxr.com | 831-531-7771Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Ocean blue nissan leaf with disco ball
Community Workshops | Brian Childers | foxxr.com | 831-531-7771Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Longtail Keywords
car
blue electric car with cash rebate
Community Workshops | Brian Childers | foxxr.com | 831-531-7771
Top RankingKeywords
Community Workshops | Brian Childers | foxxr.com | 831-531-7771Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Brainstorm
Community Workshops | Brian Childers | foxxr.com | 831-531-7771
Community Workshops | Brian Childers | foxxr.com | 831-531-7771
Community Workshops | Brian Childers | foxxr.com | 831-531-7771
Community Workshops | Brian Childers | foxxr.com | 831-531-7771
Keyword Tools
Source - https://adwords.google.com
Exact match
Community Workshops | Brian Childers | foxxr.com | 831-531-7771
Keyword Tools
Source - https://adwords.google.com
Community Workshops | Brian Childers | foxxr.com | 831-531-7771
You can sort on This column
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Google Trends = electric car
Source - http://www.google.com/trends
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Google Trends
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Google Trends
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Keyword Organization
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Keyword Organization
Keyword Organization
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Yoast SEO = 3,332,848 downloads
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Yoast Content Analysis
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Page Title
Image Title
Header Tag
Internal Link
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Uh oh….Needs Fixin
1.
4.3.
2.
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
Effective SEO Tools
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
What’s Next?
Wednesday Night Workshops 5:30 - 7:00| Brian Childers | foxxr.com
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