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How to group tweets using Hash tags, #tags, tags - setting tags for your festival or event. Monitoring the use of tags.
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SOCIAL MEDIA FOR FESTIVALSNext steps with Twitter – Using Tags
WHAT IS A TAG
Also known as a hash tag
#
WHAT ARE TAGS USED FOR?
Using a word or short code preceded by # allows you to group Tweets together
Good for conferences, gatherings, conversations
Using a tag allows you to find others who are interested in the subject and helps you connect
#ETAG2013 – AN EXAMPLE
At this year’s Edinburgh Tourism Action Group conference, the organisers spread the word about the conference and declared a tag #ETAG2013
They included this in the joining instructions for the conference
People attending the conference used the tag to tweet information
POWER OF A TAG #ETAG2013
WHAT DOES THE REPORT MEAN?
FINDING TAGS TO FOLLOW
Listening to Radio, TV programmes now give tags for you to Tweet comments - #GBBO for The Great British Bake Off
#R2Folkawards – Radio 2 Folk Awards http://www.bbc.co.uk/programmes/b01ps9dy/live
Weekly Twitter events #FF or #FollowFriday Check with organisers of an event Look at your time-line and search by tags
from people you follow Look at “Trending topics” on Twitter
TAG DIRECTORIES
http://tagdef.com/ http://www.hashtags.org Both directories where you can search for a
tag you’d like to use to see if it has been used before. Can add your own tag definition
This is a Google Spreadsheet list of Twitter Chats: https://docs.google.com/spreadsheet/ccc?key=0Aprv5ylG3L56dGs1Z1NTXzNNUnZZZ3JMQ2Vyc0xoN3c#gid=0
PARTICIPATING IN A TWITTER CHAT
If you or your event wishes to participate in a Twitter Chat, all you do is append the tag to your Tweet e.g. #ScotlandHour
To save you typing tag every time, and to monitor a conversation, you can use: http://tweetchat.com/
IT’S ALSO FOR FUN!
People use tags on Twitter for fun or irony too #JCHMB – Jings, Crivens, Help Ma Boab! Used
a lot by @Mr_Paw_Broon – a fun parody account on Twitter
#nowplaying – to talk about games or music
JUST FOR FUN!
FURTHER READING
http://www.searchenginepeople.com/blog/best-tools-to-summarize-twitter-hashtags.html
http://www.wikihow.com/Use-Hashtags-With-Twitter
http://www.entrepreneur.com/article/222955 http://sproutsocial.com/insights/2011/05/how
-to-use-twitter-hashtags/ http://
www.socialmediaexaminer.com/twitter-chat-guide/
GET BUSY, GET SOCIAL
•Twitter https://twitter.com/#!/SusanMcNaughton•Facebook: https://www.facebook.com/Susan.McNaughton.Social.Media•Web: http://www.susanmcnaughton.com•LinkedIn: http://www.linkedin.com/in/SusanMcNaughton
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