Sustainability starts at the beginning. The products we make and all use impact our environment

Environmental Choice New ZealandSustainability starts at the beginning

The challenge

The products we make and all use impact our environment.

Informed consumers

Business trend

Consumer trend

Informed consumers are looking past recycling to the product lifecycle

Lifecycle thinking

Raw Material Extrac-tionMaterial ProductionProduct ManufacturePackaging Distribu-tionProduct UseDisposal & Recycling

Environmental Choice

Lower environmental impact Contribute to a sustainable economy

Environmental Choice

Only Type I eco-label in New Zealand Official environmental label Government-owned & endorsed by

the MfE Independently operated by

Ecolabelling Trust Registered charitable trust A Member of Global Ecolabelling

Network (GEN)

Environmental Choice

A rigorous, multi-criteria assessment Independent third party verification The verification process includes regular

audits

Developing specifications

Look to international best practices. Meet the ISO 14020/24 principles. Use a transparent process. Published for public submission.

Cottonsoft Limited

Cottonsoft Limited

Cottonsoft Limited

“We are using certified paper so the traceability and control gives us the confidence that we were doing the right thing.

The benefit is the absolute certainty for a consumer; they know you are sustainable. It’s hard to quantify that.

Consumers expect environmental sustainability and they are looking for something simple to tell them that is the case.

The Environmental Choice logo is one of the most recognised in New Zealand.

Cottonsoft uses the logo as its simple way of letting the consumer know the product is sustainable.” – Kim Calvert, Country Manager – NZ, Cottonsoft Limited

Business benefits

Business Benefits

Our licensees

More than 60 New Zealand businesses.

With some 1,700 products have put their trust in the Environmental Choice label.

The estimated total turnover of those businesses is more than 2 billion (NZ$).

Our licensees

Contact

Visit: www.environmentalchoice.org.nz

Email: info@enviro-choice.org.nz

Phone: 09 845 3330

Thank you