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The Argumentative Appeals:
Persuasive Appeals to Support Claims and Respond
to Counterclaims/Counterargu
mentsDelacruz
2014
RHETORICAL WEB Rhetoric may be defined as the faculty of observing in any given case the
available means of persuasion.—Aristotle
SOAPSTone
LOGOS: appeal to audience’s reasoning or logic
PATHOS: appeal to audience’s emotions
ETHOS: appeal to audience’s “ethical” desire to believe in the author’s credibility Aristotle’s
Appeals for Argumentative
Writing
LOGOS: appeal to audience’s reasoning or logic
(A B C) EXAMPLE:
ANALYSIS:
ETHOS: appeal to audience’s “ethical” desire to believe in the
author’s credibility/appeal to audience’s trust in the speaker
EXAMPLE:
ANALYSIS:
PATHOS: appeal to audience’s emotions
EXAMPLE:
ANALYSIS:
ARGUMENT = CONVERSATIONS
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