Twitter For Launchers

Twitter for Launchers

@taylorvick  |  @jae_wallace

@taylorvick  |  @jae_wallace

Facebook VS. Twitter

@taylorvick  |  @jae_wallace

Global VS. Local

What are you doing in 140 characters or less.

Short bursts of information, also called microblogging. 

The ultimate editor. 

Like Instant Messenger, but with potential to reach wider audience.

@taylorvick  |  @jae_wallace

What Is Twitter?

People are already talking about your product or service whether you are there or not.

@taylorvick  |  @jae_wallace

Why Use Twitter?

http://search.twitter.com

@taylorvick  |  @jae_wallace

How Do I Find Customers and Partners?

Set up an account

Listen

Know the vocabulary and etiquette  

Join the conversation

@taylorvick  |  @jae_wallace

What do I do now that I found people who need my product or service?

Do NOT sell - Give people opportunities to buy

http://twitter.com

@taylorvick  |  @jae_wallace

How to Set Up a Twitter Account

Listen...

@taylorvick  |  @jae_wallace

RT (like hitting "forward" on your emails)

#Hashtags

@

DM = direct message

@taylorvick  |  @jae_wallace

Vocabulary 

@taylorvick  |  @jae_wallace

Etiquette

Say thanks

Don't RT compliments verbatim

Your RT to self-promoting tweets ratio should be 10:1. Pay it forward.

Use people's @twitter names in your blog postings and link to their twitter profile

Lists -- they can make you an expert resource

http://ht.ly/25rW1 

URL shorteners

@taylorvick  |  @jae_wallace

Time Management and Measurement Tools

Hootsuite (hootsuite.com)

Tweetdeck(tweetdeck.com)

Seesmic(seesmic.com)

Tap 11(tap11.com)

Create helpful content

Answer all questions 

Respond quickly

@taylorvick  |  @jae_wallace

Twitter for Business

Be consistent, but fluid

Commit - Show up - Have a scheduleAlways contributeAsk questionsHelp others to learn

Be the best version of yourself

@taylorvick  |  @jae_wallace

In Conclusion...

Start Your Engines!

@taylorvick  |  @jae_wallace

Thank You!