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Some Visual work including window displays and in store merchandising make overs.
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Portfolio of Alison HayMiddle East
Introduced concept windows to the company of the highest
standard
WINDOWS INSTORETHEN
WINDOWS INSTORENOW
CONCEPT WINDOWS INSTORETHEN
CONCEPT WINDOWS INSTORENOW
ENTRANCES - THEN
ENTRANCES - NOW
WINDOWS INSTORETHEN
CONCEPT WINDOWS INSTORENOW
Transformed the look of Nayomi stores across the company
ENTRANCES - THEN
ENTRANCES - NOW
ENTRANCES - THEN
ENTRANCES - NOW
ENTRANCES - THEN
ENTRANCES - NOW
INSTORE - THEN
INSTORE - NOW
INSTORE - THEN
INSTORE - NOW
INSTORE - THEN
INSTORE - NOW
INSTORE - THEN
INSTORE - NOW
INSTORE - THEN
INSTORE - NOW
Created Beauty Tables & Concept Beauty store throughout the
regions, driving sales up across the board
BEAUTY - THEN
BEAUTY - THEN
BEAUTY STORE NOW
BEAUTY - THEN
BEAUTY STORE NOW
Restructured VM department to function as a Visual
Merchandising service, reallocating processes to the relevant departmental areas
company wide
VM Task Allocation - Previous
1%
35%
20%
30%
9%4%
1%
Visual Merchandising Shop Fit Space Allocation MerchandisingAdmin Activities Listing Fit and Fixture Singing
VM Task Allocation - Current
10%
20%
5%
5%
5%
50%
5%
In-store merchandising Window Display Admin ActivitiesMannequins Workshops & Trainings GuidelinesInstore Innovation
Reinvented In-store guidelines
INSTORE ADJACENCY - THEN
INSTORE ADJACENCY - NOW
Created 30 E Learning modules for ongoing staff Training and
Education
STEP 1Choose a garment with a trim you would like to work with.
STEP 2Choose 2 colours that coordinate with the base colour and trim.
STEP 3Select the collection of the coordinating colours.
STEP 4Work out how you will place the trim and coordinates together.
Use of Prints and TrimsExample # 2: Trims
Colour Merchandising – Combining Colours
Colour Flow within a Store
Colour Merchandising – Colour Flow
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