WOMAN MEDIA KIT 2020...1/3 Page 4.50 x 7.25 1/4 Page 4.50 x 5.8 1/8 Page Horz 4.50 x 2.85 1/8 Page...

For more information visit www.grandtraversewoman.com or call/text 231.276.5105

1x 3x 6x

Full Page $995 $950 $895

Front Banner $795 $695 $595

1/2 Page $895 $795 $695

1/3 Page $795 $695 $595

1/4 Page(Best Seller!)

$695 $595 $495

1/8 Page $495 $395 $295

AdvertorialsStarting at $695.

Client provides content and photo.

Business ProfilesStarting at $1299.

Full page story and photo by GTW Staff.

RatesALL RATES ARE FULL COLOR

AND PER ISSUE

COVER/PREMIUM POSITIONS10% Fee

CENTER SPREADAsk for Quote & Availability

INSERTSRates for preprinted inserts suppliedby advertiser are $185 per thousand.

DESIGN FEEStarting at $35. Includes up to

two revisions.

Grand TraverseWOMAN

MEDIA KIT2020

THEME AD RESERVATIONS AD COPY

Jan/Feb 2020 VisionMONEY, PLANS, GOALS, DREAMS (DO!) COME TRUE

Dec 2 Dec 9

March/April CareerCAREER PROFILES, LEADERSHIP, BUSINESS, WOMEN ENTREPRENEURS

Feb 3 Feb 10

May/June MotherhoodPARENTING, FEMALE HEALTH, PANK (PROFESSIONAL AUNT, NO KIDS)

Apr 6 Apr 13

July/Aug HomeDECOR, REMODELS, BUILDING, REALTORS SHOWCASE

June 8 June 15

Sept/Oct Women’s HealthHEALTH PROFILES, WELLNESS, ACTIVE LIFESTYLES, HEALTH JOURNEYS

Aug 10 Aug 17

Nov/DecHolidays

MAY-DEC ROMANCES, LATE BLOOMERS, GIFT GUIDEOct 5 Oct 12

Issues

Digital Ads

GTW ENEWS BUTTONRun digital ad every week in

GTW Enews sent to 2,800 subscribers(wxh 570 x 400 pixels, 72 dpi, RGB, .jpg)

$175/month(4 Tuesdays)

GTWOMAN OF THEMONTH AD

Upgrade your button to top placement and spotlight a woman in business

(wxh 570 x 400 pixels, 72 dpi, RGB, .jpg)

$225/month(4 Tuesdays)

Plus Shout Out

GTW ENEWS BANNER Run a digital banner at the top of GTW Enews sent to 2,800 subscribers

(wxh 833 x 278 pixels, 72 dpi, RGB, .jpg)

$200/month

DIGITAL PRESS RELEASE/GTW ENEWS SHOUT OUT

100 words plus logo and link included in the text of one GTW Enews

$100/per insertion

Print Ad SpecsFull Page 9.125 x 11.75

Center Spread 19 x 11.75

Front Banner 9.875 x 1.75

1/2 Page Vert 4.50 x 11.75

1/2 Page Horz 9.125 x 5.8

1/3 Page 4.50 x 7.25

1/4 Page 4.50 x 5.8

1/8 Page Horz 4.50 x 2.85

1/8 Page Vert 2.15 x 5.8

FILES ACCEPTED

PDF files, Mac or PC

All fonts must be embedded

Color graphics must be CMYK

Final trim size of publication10” x 13”

Ad sizes are in inches(width x height)

Ads can be submitted to: sales@grandtraversewoman.com

or your Account Executive

SHERRY GALBRAITHAccount Executive

sherry@grandtraversewoman.com

DEB DENTAccount Executive

deb@grandtraversewoman.com

LORI MAKIAccount Executive

lori@grandtraversewoman.com

KERRY WINKLEROwner, Account Director

kerry@grandtraversewoman.com

MEET OUR AMAZING & AWESOME SALES STAFF (YOU'LL LOVE 'EM!)

LAURA MILLERAccount Executive

laura@grandtraversewoman.com

NORT

HERN

ART P

HOTO

GRAP

HY

We are Kandace Chapple and Kerry Winkler, twin sisters and publishersof GTWoman. This is our 17th year of publishing Northern Michigan’smagazine for women. We invite you to step into our pages, attend our events, and surround yourself with the (smart, sassy, #sogladwemet)women in our area. Our forum is built by and for women, and we hope you’ll find GTWoman is a comfortable and inspiring place to build your business and make real, kind connections. (Plus—bonus!—we promise laughter andnourishment at our events!)

Why GTWoman?

Publishers & Twin SistersKandace Chapple & Kerry Winkler

WHY MARKETSPECIFICALLY TO WOMEN?

• Women have a multiplier effect. Women serve many roles within their family as well as at the workplace. They purchase on behalf of these people as well. They are multiple markets in one.

• Women drive 85% of all consumer purchasing, through a combination of their buying power andinfluence.

• Women want more anddemand more. For women,customer service makes thedifference when comparingsimilar products on themarket. When you meet the higher expectations of women, you’ve got yourself a long-term, loyal customer.

View our digital magazine ONLINE every issue! Ads linked to advertisers’ websites free of charge (as provided by advertisers).

Perk

Readership & Distribution• The average GTWoman reader is: female, age 25-49, household income of $75,000 working full-time, married with 1 to 2 children.• GTWoman targets women who are decision-makers both at home and at work. Our readers range from fulltime CEOs to full-time Moms. • We distribute 10,000 copies free on newsstands at 150 distribution points in 5 counties (Grand Traverse, Leelanau, Benzie, Antrim and Kalkaska), in addition to a strong subscription base.• 2-month shelf life.• Open rate for our GTWoman Enews is 5% higher than the industry average.• 2,800+ GTWoman Enews subscribers • GTWoman has 25,000+ pass-along readers.• Facebook Followers: 5K+• Published bimonthly

WHY MAGAZINE ADVERTISING?

• 61% of readers take action after seeing a print magazine ad.

• Advertising in print yields greater increases in brandfavorability and purchase intent than online or TV advertising.

• Print is best at increasingbrand awareness at all levelsof exposure.

For more information visit www.grandtraversewoman.com or call/text 231.276.5105

MAR/APR ’19 • CAREER ISSUE

Grand TraverseWOMAN

MEET SARAHgood-bye corporate

america, hello boudoir

photography!

CareerI S S U E

Free

HolidayIssue

NOV/DEC '18 • HOLIDAY ISSUE

Grand Traverse

WOMAN

MELISSA SMITH

HOW BRAIN SURGERY

CHANGED MY LIFE

JAN/FEB’19 • LOVE ISSUE

Grand TraverseWOMAN

LoveMEET LINDSAY

HOW I CHANGED MY LIFE BY CHOOSING LOVE

I S S U EMAY/JUNE '19 • MOTHERHOOD ISSUE

Grand TraverseWOMAN

MotherhoodISSUE

MEET JACLYN ROOF

MOTHER OF 2CAGE FIGHTER

LEADERSHIP COACH

LUNCHEON SPEAKER

JULY/AUGUST '19 • HOME ISSUE

Grand Traverse

WOMAN

HomeISSUE

Grand TraverseWOMAN

EventsGrand Traverse Woman

BUSINESS LUNCHEONS• 140+ women at each luncheon

• Keynote Speaker• 11 a.m. - 1 p.m. at The Hagerty Center

• Vendor booths and tickets available online• Smart, funny, informative

• Business Sponsorships available

Grand Traverse WomanWORKSHOP SERIES• Women’s Business Education Topics• 2- hour Workshops offered 4x a year

• Keynote Speaker & Breakfast• 8:30 a.m. - 11:30 a.m. at Kirkbride Hall

• Tickets available online • Connect with local businesswomen

& get down to the business of learning• Business Sponsorships available

Grand Traverse WomanCHIGAGO ROAD TRIP

• Second weekend of November• 200+ women attend (four motor coaches!)

• 2 nights, 3 days in downtown Chicago• Enjoy a Broadway Show, shenanigans

and motorcoachin’• All ages attend - mother/daughter combos,

groups of girlfriends, BFFs galore• Business and In-Kind Sponsorships available

For more information visit www.grandtraversewoman.com or call/text 231.276.5105

Grand Traverse WomanWINE TOURS

• Held every spring• One bus, three wineries, countless laughs!

• Tickets available online

Wineries interested in hosting?Email kerry@grandtraversewoman.com

Grand Traverse WomanSEE JANE LOSE

• Watch as 3 GTWoman readers areselected for a health journey in

nutrition, strength and wellness!• Apply, support and read about their

journey in our pages• Applications available every January• Health industry sponsors welcome

Email kandace@grandtraversewoman.com

Business SponsorshipsAvailable!

Are you interested in supporting local women? Email kerry@grandtraversewoman.com

to learn more! Year-long series or one-timeevent sponsorships available.

Packages may include:• PR packages that include print, TV, radio, digital ads• Welcome/mic time at event• Relationship building all year long with in-person events• Present at workshops• Article submissions• Business profiled in GTWoman

Sponsorship Levels available: • Corporate Sponsor• Supporting Sponsor• Vendor Booth • Motor Coach Sponsor (Chicago or Wine Tour)• See Jane Lose Program