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Conference given at Eban winter university 2013, Moscow, Russia.
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Europe's fastest growing crowd investment platform connecting investors and
entrepreneurs
www.fundedbyme.com @fundedbyme www.facebook.com/fundedbyme
Miguel Ángel L. Trujillo. Country Manager Spainmiguel@fundedbyme.com - (+34) 626 007 140
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WHY CROWDFUNDING?
VC is now what private equity was before. Angels are now what VC was before. And crowdfunding is now what angels were before.”
Hall T. MartinDirector. Texas Entrepreneur Networks, USA“
• Unique Paneuropean, English-language, International Crowdfunding Platform
• Equity & Reward CF• Offices in Sweden, Finland, Denmark,
Norway, Spain and Germany. 4 more offices in Europe and Asia opening soon.
FUNDEDBYME - HIGHLIGHTS
• +€3M raised Since November 2012 for 14 closed deals
• +30,000 investors registered. +100 join every day. ~ 700 active
• Average investment: 1,500€• Average deal: 100-150k€
FUNDEDBYME - HIGHLIGHTS
• VIP Investors (eg Matti Vanhanen, Finland's former Prime Minister, CEO of Finnish Family Firms Association)
• MOUs with Top Business Schools (eg. IE), Incubators…
FUNDEDBYME - HIGHLIGHTS
SUCCESS STORY: VIRTUOUS VODKA
Money raised: Sek1,000,140 / €115,000
Number of Investors: 103
Date Funded: January 2013
Sector: Organic
SUCCESS STORY: BEIBAMBOO
Money raised: €48,209
Number of Investors: 105
Date Funded: August2013
Sector: Baby Goods
• Market validation tool• Intermediary for large funds and a
complement to traditional funding• Filters deals• Creates brand awareness• Equity CF is like a regular business angel
deal… with more investors and with lower tickets (but same quality requested in business case & documentation pack)
WHAT WE CLAIM ABOUT CF
• Expectations! Everybody wants to sign MOUs with us
• Big angels involved. Eg. Johan Jörgensen – Sweden VC of the year 2011
• VC funds offer us their discarded deals, in exchange of preferred option to invest after successful CF
• Crossborder investment happens naturally. Eg. Javier Latorre (Spain) invested 500€ in Eggs Inc. (Sweden)
• Banks are approaching: a large database of investors is an asset
WHAT IS HAPPENING TO US
• Angels should start getting used to having a large number of individuals with equity in their companies.
• Angels should legitimate CF: there is no randomness or desperation in entrepreneurs seeking crowdfunding
• Angels should impulse shareholders agreements designed to come to consensus on big decisions with lots of small private shareholders. Drag and Tag along clauses is a must!
• Crowdfunding could be a guarantee for a bank loan• ROI should be frequently based on a revenue
based investment model (25-30% / yr)
WHAT IT COULD BE
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THANKS!
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