BRAC University MGT 211 assignment 01

REFRESH YOUR SELF

Family Pack

Mission Statement

Coco Bangla strongly believes that nutrition and health should not be compromised at any cost. So with all the natural ingredients we are here to provide a superior-quality, healthy yet low cost coconut drinking water which will also work as a substitute for other beverages.

of Our Product

1. Highly Nutritious and Rich in Fiber and Vitamins.

2. High in mineral like sodium, calcium, magnesium.

3. Harmless for our skin and teeth.

Profit Plan

S WO T

Opportunities

1.Participation with a growing industry

2.Opening market for a new product

S WO T

Threats

1.Unstable Government Policies

2.Carbonated soft drinks

Competitive Strategies

Cost Leadership Strategy

Easily Accessible

Using Recyclable Packages

Corporate Strategy

Coco Bangla Oil Coco Bangla Sweet

Related Diversification

Growth Strategy

Diversification

THANK YOU