Presentationen av Zoob

Preview:

DESCRIPTION

Presentation av Zoob på Handels högskolan för markketing masters studenter

Citation preview

I will talk about.

• Communications background• Mission background• Mission specifics• The product• Where we are right now• Where we are 2010

COMMUNICATIONSettings, locations and contexts

Mjölk!medlemspris

KÖTTFÄRS FÖRHALVAPRISET!

Fruktavdelning3 äpplen för 2

Places can be contexts

<Technically speaking>

Availability

win-win

Complexity

Service quality

Your side of the cake

MISSION BACKGROUNDWhy are we here, why did we do that

Worldculture museum

MISSION SPECIFICS The assignment and requirements

The main requirements from World Culture Museum

• Free of charge for users• Museum dont want to be in charge of

technology• The targetgroup is young adults (13-30 years)• Easy way for museum staff to update the

information.

The purpose of the Guide system

Grant accessibility for• Disable• Non-Swedish• Non-interested

Increase the experience for• Interested

We concluded.

Technical plattform - Mobile phoneWay of Communication - Bluetooth

THE PRODUCTThe continued production

The solution

What is Zoob? And

how does it work?

Upploading..

100m

JA NEJ

Would you like to receive

Digital Guide?

YES NO

Why Zoob?

Mobile phone• Mobil avalibility• Functions

Bluetooth• Capabilitys• Costs• Proximity

Today

at World Culture Museum

This is what it looks like on site

On your phone

ZOOB Tomorrow.

In development currently

MoreLocation based

content!

BollywoodA stolen worldSignspotting

Content deplyment zones

Other Content deplyment zones

Watch video.

y

Feedback.

Webcast.

What's happening at the museum?

Games.

Questions?

Contacts us @ handels@lubit.eu

Follow us @facebook.com/followlubit

twitter.com/followlubit

This presentation will be posted on our blog,

lubit.blogg.eu, and on our facebook page.

Recommended