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By Anika Choudhury 12A3

Candidate number: 6990

Deuce FM

Preliminary task

1) In what way does

your media product use,

develop or challenge

forms of conventions

of real media products?

USEDIntroduction

Headlines

Theme and Background music

Vox pops

Interviews

Outside broadcasts

Interactivity

DevelopTheme music

Background music

Style of introduction

Challenge Interactivity- Facebook page

More than one presenter

No weatherOur Facebook page

2) How does your media

product represent particular

social groups?

-First story: Teenagers are concerned about their future, want to take the right path, adults want to help them

-Second Story: Teenagers want to enjoy their

end of year and teachers are willing to entertain them

-Third story: Teenagers are fun-loving and enjoy entertainment.

-Fourth Story: Teenagers are into celebrity news

and gossip and Male entertainers/women – emotionally weak / fans – gullible and easy to forgive

3) What kind of media

institution might

distribute your product

and why?

Choice FM Multi-award winning radio station2.179 million audience per week

Targeted at young audience Materials e.g. music, news etc

are aimed at young peopleRenowned for championing new

talent Run events and competitions

4) Who would be the

audience for your media product?

Teenagers

Aged 13-20

Working class

Both genders

Local young people

No specific ethnicity

5) How did you attract/ address

your audience?

Semi-formal language

Content- Subject matter of our stories (after 16 education

choices, local school events, movie releases, celebrity

gossip)

Format

Interactivity

Length of stories

Presenters

6)What have you learnt about

technology from the process of

constructing this product?

New things about technology:

-analogue and digital radio, -technological/media

convergence

- technological things about the music studio

- portability

- music software's such as Audacity and Garage band.

Digitisation, Analogue and Digital Radio

What is digitisation?

Change of analogue to digital

DAB

Pause and rewind features

Designed to fit in with our lives

Advanced DAB enables us to record

Technological/Media ConvergenceWhat is technological convergence?

Now one device of technology can perform many tasks at a time.

An example of this is mobile phones

Portability and minimisation

Radio has become portable.

We can listen to it when we are on-the-go e.g. in the car

Software's and Programmes Used many software

products

E.g. Audacity and Garage band

Parallel mediumTechnology of radio

allows multi-tasking.

People can be listening to the radio and be doing household chores at the

same time

Encouraged more people to use radio

Digital Switch-over

Digitisation is where the country is heading

Tv has become digital

Analogue switched off

Digital TV uses less broadcast

7) What have you learnt in the

progression from the preliminary task

to the main task? 

About the history of radio

News Values and Conventions

Ethics – The do’s and dont’s of Journalism

Microphone techniques

About the music studio

How radio shows work

What a vox pop and outside broadcast is

How to gather, write and present news

Teenagers and their use of radio

How to use music software in a better way

Thank you for

watching

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