Field Trip Scandinavia | 10 take-aways

10 Take-aways

Learning from Scandavian experts

Danish Design

People at the heart of every product and service

Stay out of the spot lights

Giving yourself time for testing and adjustment

Let it evolve

From version 1.0 to 3.0

Explore innovation space

Where can you find and create it

Empathy and Insights

Listen to the stories of people

Zoom in to zoom out

Find out what’s the question

Design with people, instead of for people

The use of collaborative design methods

Use a Global Network

Collaborate with and learn from other labs

Testing & Prototyping

Prototyping and testing in an early stage

Accelerate

Support what’s already happening

A Shift in Public Perspective

Traditional• Product• Optimize• Solution• For People• Logical• Transactional

Co-Design• Process• Redefine• Evolution• With People• Intuitive• Relational

Government & Nonprofit